123SocialMedia
This is actually funny, mostly because DAM (digital asset management) has made its way into search / online marketing. It used to be a term commonly used in the directory companies like Verizon and AT&T. Funny we have another DAM thing to track.
I think articles like that help connect the real idea behind "social media" that often eludes the common keyboard operator.
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Story: Extending SEO with Digital Asset Optimization