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DimWit
Yeah, paid links should go underground - they should be buried altogether! Just like Walmart trying to pass off conventional produce as organic, the attempt to legitimize paid links as 'organic' is self-serving and disingenuous.
Ultimately, the user community should determine relevance, not the search engines, and certainly not marketers. When linking happens in a truly 'organic' fashion, without the 'market' making a commodity of the connection, everybody wins. Short cuts like paid links only undermine the integrity of search results overall - if you want rankings, try earning them. Encourage your clients to create content that is worth linking to! Or advise them to put their money where it belongs, in Adsense.
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Story: The Paid Links Industry Needs To Go Underground