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Ooooooooh - I thought you were another Kate. Didn't associate the seomoz name with ya, Kate - my bad. BTW, I referred some Dallas tattoo parlor guy to you for seo - donno if you got a call?
Depends on the context imho. How many sites does the company run? What are they being hired for?
Haha need to edit the title bud ... the mods aren't crazy about company names, and my prices ain't 3k - $1 ;). Also, I need someone to fix the download counter bit before it can go live.
Interesting to note that domainers also heavily relied on this tool for a long time. I myself used it to help inspire domain purchases. Unfortunately, it's inaccurate data has made some of those purchases pretty stupid, in hindsight.
@Bartimus: way to hit the nail on the head. Yahoo is a _____? company (fill in the blank). It has no identity. Are they an email company? Hosting? Directory? Search? Portal? Financial tools/info? Games? Sell off the lot of it (maybe not email; a community of users is very useful), I say and focus on search. Or else do a better job with the homepage funnelling people to your search bar! They have equal traffic to Google, yet can't hit 20% market share of search to G's 70? LAME.
I think this being most sphunn in what's new is as good as it deserves. Marty's being nice mostly, I think, just trying to show that he enjoyed us meeting too. No offence taken, Nick et all.
btw, Nick - donno if you were at SMX, but Stephan Spencer came up with a way to make expired site cloning legit. email me if you like.
Danny's right on the money. As to personal attacks, they reflect more on the person making them than on the quality of the article.
Wouldn't this all cause a canonicalization issue? For the mortgage site Mike highlighted, they've got a whole wack of indexed versions of their mortgage calculator page. Hmmm... new best practice for devs (to avoid the possibility of these canonical issues):
Frame any javascript forms on a page that you need to rank and block G from indexing the framed [form/js] page .
What do you guys think?
Gyutae, you're finding the hot stories like an animal bro! How do you do it??!
Disagreement makes us gangsta, homie! Watch out before 'lil Kim busts a cap in yo ass, Brent! ;)
Pleasure's mine Nick. I wish I'd taken the time to discover your blog sooner!
For the purposes of California's drinking laws and the hotel bar at SMX West 08, I was 39 at the time, just to be clear.
Good points there Barry. That said, I disagree that the ROI is harder to measure on organic search. You can make it very simplistic and look at things like how many visitors your organic efforts sent (i.e. a metric of brand awareness), how many converted (revenue), and what the profit is when you deduct labour and software costs (for analytics though, I'd count only a percentage of the cost, since it's also used for ppc and other channels; take the % of traffic you get from seo as a total of all traffic and divide accordingly).
SEO is a gradual process, and with niche exceptions, most sites target a variety of words. The SERPs being different on different keywords, some people are top 10 here, some are top 10 there. Most of the money spent on SEO does NOT go down the drain, unless you assume that most SEOs are incompetent.
Besides which, the same argument applies - even more harshly - to PPC. A 8th spot in SEO gets some clicks. PPC? Forget it, unless it's a mega volume term (in which case the SEO will still get more clicks).
Can we have a mod get rid of this guy's junk?
@ Eric - I'm curious to know what the ROI is on SEO for a biotech company. Unless we're talking viagra (which it didn't sound like based on your allusion to gov and edu links) I don't see how a company in the business of making/mass-marketing drugs converts online. Care to share?
Speaking of avatars and sphinns for craptastic submissions, here's a screenshot of the state of Sphinn spam. Sad to say, but they're already using avatars (and thus I missed some on my first look at what's new) and sphinning their own crap.
There's also 'site submissions' rather than post submissions, like Top Sites Fitness for Fitness Bloggers and Communities
Note: I agree with John that increasing the cost is likelier to have a significant impact. Perhaps a 'reported direct to Google, Yahoo and MSN' policy might help. E.g. once it's killed, the domain gets sent to the SEs. Active and angry forum webmasters who report spam have noticed their sites being avoided as people target older, dead forums instead, for example. (Source: slightlyshadyseo.com)
Jordan (Utah SEO Pro) raised a great (if somewhat offtopic) point. That would be a good improvement.
Besides that, the slightly shabby/distantly related to internet marketing posts are not the real problem with Sphinn spam, imho. It's the crap that just goes for the links. And nofollow is still benefitting spammers, otherwise comment spam would have dried up by now. Heck, don't take my word for it. Slightly Shady SEO wrote as much recently, in regards to comment spam (and I'll bet he'd agree that the nofollow would just hurt worthy users, which is saying something considering how much he loves Sphinn and looks out for it).
So my suggestion goes to what John Honeck (JohnWeb) suggested - focusing on rewarding people for reporting spam and killing those craptastic 'diesel generator' and 'children's clothing' submissions. This thread (which i encourage you all to weigh in on to win prizes and cash) had someone suggest an idea of rewarding top spam reporters with metrics in their profiles and additional dofollow links. Sounds bright to me!
My 2 cents.
Story: Tutorial: 5 Steps To Find Your Broad Match Key Phrases