NetProwler
It was late 1998 and few people even knew anything about SEO. Inktomi and Altavista ruled the Search Engine industry and Google was not into English vocabulary - yet.
The company I worked for was busy churning out image rich websites. The company was in knots to figure out why some sites were ranking much higher than the ones they created. We searched everywhere and finally landed in SEF. Jim's pages taught me the basic concept of SEO.
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Story: Searchengineforums - Ten Years Online!