aimClear
Sounds like you need to replace your legal team John :). We're not worried.
That's one of the things you get when you sign up for paid services like TrackUr: You don't have to go through the process of creating alerts.
Slick and sick :) "Easy Research For Bad Guys To Hijack Reputations" http://tinyurl.com/ale4te
Today I was on the phone with a client who, despite investing quite a lot in another compay (not aimClear) performing SEO, COULD not rank for their brand name. It seems a long standing non-profit has the same name.
The client is a large brand. I told him about the ongoing dialog regarding brand searches and, with personalized search disabled, he searched for the brand while I was on the phone. In his browser the brand term ranked #1 for the first time EVER. It sort of drove the point home that big brands ARE getting a different bump in Google. He was stunned. He thought I was smart. It's Aaron that's smart. Thanks for the research.
...and then there's the biggest question of all: What signals exactly does Google look at to determine what is a "brand." Seems to me SEOs are now, at least somewhat, in the business of making sure all their clients evolve to be bigger "brands" in Google's eyes.
Could Google be looking at [gasp] PPC spend on the brand name as a signal? If I owned Google (yeah right) I'd certainly look to paid search on trademark protected brand names as a signal. Google knows who butter Google's bread.
@fantomaster: Jup, just line em' up and knock em off like shooting rats with a bbGun.
Story: 7 Anti-Social Facebook Apps
The whole concept of negativity as a lever, is rather remarkable. Sure...I can be anti-social on purpose...
Good grab David. Thanks for bringing it to our attention. The Yahoo product is pretty weak.
Story: How To Bitch With Grace
Thanks to all the tweople who shared their social media values with us for the post. Happy New Year everyone.
Just goes to show that I have to read posts I sphinn more carefully and think it through...Rae is totally right.
johnandrews You are my hero. I am Resphinning, after Desphinning after Sphinning for maximum attention :)
@mattcutts, where are you :)
@streko where are you?
@graywolf where are you?
@streko Gloves are off baby...sharks in the water, baby jumped the shark...
One cool attribute of Sphinn compared to other social news sites, is that posting rules rom the begining, encouraged us to tastefully submit our own stuff. I'll do it every now and then if I think aimClear Blog has released somthing special. When first building community here, it's true I was more willing to do so but now it's rare.
Danny Sullivan and the third-door team created Sphinn and it's rules. I like the dimension of allowing users discretion to submit our own stuff. The real question here is if you support the posting rules of this community or if you think they should be changed.
Social media is when the "human feeds," that take place between us in our true lives, are actualized electronicly in viral CMSs.
@incrediblehelp: I'm glad you enjoyed the post.
@UtahSEOpro Thanks much for the Sphinn. Soon you'll be the #2 Sphinner of all time :)
Story: The End of Fake Avatars?
Great dialog Lisa. We've been following this case since the beginning, as has our law firm. This is not the end of anything, nor the beginning. To the We BuildPages readers, we invite you to read up on what Lee Odden was tweeting.
What aimClear practices is quite a far throw from encouraging a precious young person to take her own life. We're closer to Anne Landers, Ask Beth, Betty Crocker and the Maytag Man. We're not comparing apples to apples here.
I'll also say that I'm the father of 2 incredible teenage daughters who are quite active in social media. @ aimClear and in our home, we follow the law, morals and our well documented track record of advocating for social media marketing responsibilities. :) Here are additional jumping off points for this dialog: Thanks in advance to Lisa for hosting this discussion.
Don’t Pee in the Pool. Responsible Social Media Marketing
Does Gaming Social Sites Ruin Lives?
Manipulate to Serve: Marketing by Holistic (Front Door) Social Media Pitch
New Series: Avatar Theory, Common Social Media Participation Models
Avatar Theory #3: The DoFollow Link Builder
Eyes & Ears: Walled Garden Forum Rat Avatars
@WTF Sphinn: I'm afriad to say that fancy pants elitist snob-SEOs who know everything are (fortunatly) not the only audience here.
Believe it or not, Webmaster Central is news to MANY who don't live in our fishbowl world. Take whatever shots you want at the post or Andrew. Sometimes very simple content with a single idea, means the most to someone.



Story: SEO Liability - Are You Ready for the Lawyers?