mktingguy
Nice wikipedia quote
What i find most interesting is that lots and lots of so called "seo's" define "search engine optimisation' as the process of increasing both the volume and quality of traffic to a website.
Do you not find that it is better to increase relative and targeted traffic to a website for key phrases which are actually searched for by the target audience. Most SEO experts think / believe that by getting more traffic you get more sales - This viewpoint is totally the wrong way to look at it. I'd personally from a business viewpoint be more interested in getting 2 visitors who turn into enquiries / sales than 100 that stay as visitors only.
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Story: Search Engine Optimisation: What it is - And Where to Start