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As marketers, we can present a very fractionalized view of social media to our clients. SEOs jump up and say do this for LINKS, SEMs tout new targeting options and niche communities, PR folks push for news and blogs, etc. The typical big brand client has many agencies whispering in their ear about all the benefits of social media from the agency's perspective. There's often not a unifying voice who can present the big picture and encourage the move away from old school thinking. Perhaps that role needs to be filled by an evangelist within the brand's own 4 walls.
I agree. It's the timing. If Obama had been on LinkedIn before the campaign, I would have thought that was pretty cool. To have some staffer-in-the-know add his profile this late in the game ... I'm not impressed.
Now it is interesting that he's using the LinkedIn channel to speak to small business. Today's featured question in Startups and Small Business is from Obama ... "How can the next president better help small businesses survive?" In four hours, he's gotten 386 answers. Most responses seem to be honest answers to his question. I'd say the response and the press he's getting far outweighs the effort it took to set up the LinkedIn profile and send out a release. Smells like ROI.
Just what I needed! Great illustration for how nofollow can be used as part of your internal link strategy to limit loss of PageRank to "overhead" pages.
Sphinning because of Miriam's public service announcement. Otherwise it does seem a bit of fluff (or feathers)
would love to check it out. Title doesn't take me to the article ... only other link is "discuss"
My class of '87 reunion is this month. I'm not interested enough to travel 650 miles. But I did learn through social networks that our class spent the entire reunion budget on the 10th reunion which I didn't even get an invite to attend. So at least my classmates have heard of facebook and classmates.
For 10 years, I was a card-carrying conservative. As a consultant, I could afford to be selective about my clients (although there was that one client selling an herbal product that I still regret). Recently, I took an agency job and now things seem a little less black and white.
I think I'll put myself in the Centrist camp today. But hey if I can switch camps that fast, maybe I'm really a closet liberal. (There have been those times at the polls where I just couldn't vote on party lines.)
Gee at the next SEO convention where will I sit? Which buttons and colors will I wear?
A new policy from DMOZ? Doesn't seem like they have done anything new in years. It's hard to believe anyone at DMOZ would have time to remove sites. It seems like maybe they would be feeling a bit under the gun editing the backlog of sites in the queue. I guess I'm feeling a little snarky, but does anyone really care about DMOZ?
LOL! Am I right that you got the idea for this headline shortly after reading comments to the post about the Sports bra linkbait?
Wonder if it would play out the same in the US courts? Any legal eagles here? Any tools to backup/mashup your social connections?
Story: Your Boss Is Not Your Friend
I agree with RobBothan: LinkedIn is your professional facing profile, use facebook for your social life. Although keeping your various profiles/networks straight is probably easier for people with multiple personality disorders.
BTW: Just before I went job hunting I was able to de-friend my boss on LinkedIn because I didn't want him to know about any of my new connections ... LI assured me that he would not get a notice about it. I'm not the type to burn bridges, but it was a good call. After I left, he kept having random employees call me with "questions."
Personalized search just doesn't work for me because I have multiple personalities. I perform some searches on behalf of clients, some searches as a mom, my 10-year old daughter uses my computer ... there's just no way they can get a clear picture of what I'm looking for. Personally, I don't want my search results skewed by these multiple personalities and there's no way that they can know which personality I have at the moment.
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Story: Sphinners unite! (In the twitterverse)