AdamAudette

Avatar Posted By: AdamAudette 6 days ago
Topic Type: News Story (Jump to http://hamletbatista.com)
Category: SEO
What would lead a CEO, marketing manager, publisher or webmaster to make a dubious investment in SEO? In many cases, this is based on the simplistic notion that clicks from PPC advertising come at a significant price, whereas in organic search, they read more »
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Avatar Went Hot: July 18, 2008 - 2:58 am
Posted By: AdamAudette 8 days ago
Topic Type: News Story (Jump to http://www.audettemedia.com)
Category: SEO
Here's a free script for analyzing spider behavior (you'll need some entry-level command line skills to run it). It's mighty handy for log analysis - do things like list all 302s, 404s, 500s, or any other status code segmented by user agent.... find read more »
5 Comments     
Avatar Went Hot: January 30, 2008 - 4:08 pm
Posted By: AdamAudette 175 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: SEO
Lisa B @ bruceclay.com on siloing, or sculpting pagerank via nofollow and internal linking. read more »
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Avatar Went Hot: January 16, 2008 - 12:00 pm
Posted By: AdamAudette 190 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: SEM Industry
"I predict that we are going to see a much slower growth in Internet marketing due to what is expected to be a recession year. We all see it coming, and it will seriously impact consumers and businesses, thus slowing the spend on broad online market read more »
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Avatar Went Hot: December 21, 2007 - 7:20 pm
Posted By: AdamAudette 216 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: Search Marketing
Ultimate Search Conference 2007! Spend the holidays with these tasty tracks and superstatic sessions. read more »
4 Comments     
Avatar Posted By: AdamAudette 222 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: Online Marketing
In case you don't have time to read all 27 sessions Lisa and Susan blogged, check out this distilled Pubcon recap from the Bruceclay.com newsletter. Nice! read more »
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Avatar Posted By: AdamAudette 252 days ago
Topic Type: News Story (Jump to http://groups.google.com)
Category: SEM Industry
Paid search is a useful indicator for how the search marketing industry will continue to change in favor of big business. A discussion on the SEM 2.0 list between myself, Andrew Goodman, and others. read more »
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Avatar Posted By: AdamAudette 300 days ago
Topic Type: News Story (Jump to http://www.conversationmarketing.com)
Category: Web Analytics
... but email rules!

Nice visual of conversion rate data by source here. Ian points out that search holds a nice spot for conversions... but the in-house email list is still the sweetest converter overall. read more »
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Avatar Went Hot: August 31, 2007 - 11:38 am
Posted By: AdamAudette 329 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: SEO
Interesting and informed article by Jill in the latest Advisor newsletter. It's actually a re-worked piece from 2004. She talks about stepping outside formulaic SEO and taking a more creative approach. read more »
6 Comments     
Avatar Went Hot: August 22, 2007 - 3:23 am
Posted By: AdamAudette 337 days ago
Topic Type: News Story (Jump to http://www.google.com)
Category: Google Other
As always, you can learn a lot from the way Google markets on the Web.

Check the Google sponsor listing here on Sphinn. The first thing you notice is the branding: Google's basic look, clean white space, and simple logo. No revelations there, bu read more »
13 Comments     
Avatar Posted By: AdamAudette 351 days ago
Topic Type: News Story (Jump to http://www.wired.com)
Category: Other Social Media
"Damn the Facebooks and the MySpaces. The last time we checked, there was this thing called the internet that had 6 billion users. It's time to take our personal data out of Mr. McGregor's little gardens and put it back where it belongs -- free and read more »
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Avatar Posted By: AdamAudette 352 days ago
Topic Type: News Story (Jump to http://www.briansolis.com)
Category: Networking
Everyone's drunk on Facebook. This post is a bit meandering and heaps on fulsome praise for the social site, but some good stuff here from a PR pro on the Facebook phenomenon. Quotes:

"Facebook at its core, is a profile and presence aggregator, c read more »
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Avatar Posted By: AdamAudette 355 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Google AdWords
This is a sweet guide on using keyword insertion to notch up quality scores and conversions. read more »
2 Comments     
Avatar Went Hot: August 4, 2007 - 11:00 pm
Posted By: AdamAudette 355 days ago
Topic Type: News Story (Jump to http://www.led-digest.com)
Category: Link Building
Eric has some good points here that are worth sharing. 14 years of building links and promoting websites - when the Link Moses talks it's good to listen. read more »
9 Comments     
Avatar Posted By: AdamAudette 374 days ago
Topic Type: News Story (Jump to http://www.led-digest.com)
Category: SEO
More than just a post about the false economy of amateur SEO work and "do-it-yourself-ism," Bruce Clay discusses the challenge of actually finding SEO work that doesn't suck. Jill Whalen also weighs in. read more »
1 Comment     

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