BillyShih

Do you do any a/b split or multivariate testing? If you do, then you will eventually encounter test results that are less than ideal. This post is about getting results with highly mixed data, which skews the optimal or winning page. read more »
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How to make sure that optimizing your PPC doesn't negatively impact your LPO and vice versa. read more »
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Want to get into landing page optimization or multivariate testing? The first step is to understanding and using a/b and split testing correctly. read more »
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