CustardMite

An interesting list of ten things that Google could do to make Adwords better, with very little effort on their part... read more »
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There are many myths and untruths around the place regarding Adwords, and how it works.

This blog dispels some of them, in an easy to understand and informative way. read more »
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This is a follow-up to Steve Baker's earlier post, which explained how to identify the most profitable amount to bid for your keyword. Here, he identifies a situation where this doesn't work, and what to do about it. read more »
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An interesting article, discussing whether the content network and search network should be put into the same campaign or separate ones. Well worth a read... read more »
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