Fluid

Avatar Posted By: Fluid 358 days ago
Topic Type: News Story (Jump to http://www.dmconfidential.com)
Category: SEM
An interesting article discussing the theory and economics behind the "tail" of search engine marketing - the less obvious, lower volume terms that provide an opportunity for keyword aggregation at lower costs to attract more targeted traffic. read more »
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Avatar Posted By: Fluid 374 days ago
Topic Type: News Story (Jump to http://www.fluidconvergence.com)
Category: Usability
Showing genuine interest in people is not only a good virtue to live by, but is also beneficial to your landing page conversion rates. read more »
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Avatar Posted By: Fluid 378 days ago
Topic Type: News Story (Jump to http://www.fluidconvergence.com)
Category: Usability
Getting a user to convert on your landing page is an uphill battle. The experience can be analogized to climbing up a one mile long hill. If the first quarter mile is fairly easy with the next half mile progressively getting harder and then much har read more »
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Avatar Posted By: Fluid 379 days ago
Topic Type: News Story (Jump to http://www.fluidconvergence.com)
Category: Usability
How many times have you been to a landing page that asked for personal information, but you were hesitant to provide any out of reasonable suspicion that either your information would be misused in some manner or the transmission of your data was no read more »
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Avatar Posted By: Fluid 380 days ago
Topic Type: News Story (Jump to http://www.fluidconvergence.com)
Category: Usability
How do you convince the most users to engage in a desired action on your landing page, such as buying something or filling out a form? This article/blog lays out the necessary framework to help you understand the psychology and scientific process in read more »
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