Jill

Over the past few weeks, I've had a few run-ins with plagiarism in various forms and thought I'd take the opportunity to have a little rant about it. My hope is that by discussing it, people will become more educated about the issue and perhaps it w read more »
10 Comments     
Good stuff from SiteLab:

"We’ve all heard the news by now. We’re in a recession. Or maybe not……but the economy is definitely in a downturn. Don’t fret though. Often times a recession can be the stimulus that leads your company to new heights p read more »
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Inc. Technology article about optimizing blogs for increased search engine traffic.

"Blogs can be effective tools for raising the profile of your product or service -- but only if your target audience find them. Search engine optimization (SEO) read more »
2 Comments     
Lisa Barone had a great interview with Vanessa Fox. (Surprised it wasn't sphunn already!) Learn what Vanessa is currently up to, as well as her thoughts on "PageRank Sculpting" and more! read more »
3 Comments     
After a few quick SEMNE announcements, business consultant, Ted Demopoulos took to the podium and provided everyone with an enthusiastic presentation on exactly why blogging is an essential ingredient to your online marketing mix. Read the recap her read more »
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More on the Search Marketing Standards discussion. ProjectPHP asks for definitions of what standards mean, and Ian McAnerin delivers with some great definitions and lots of other useful information to continue this debate. read more »
3 Comments     
In reviewing the "What's New" posts here at Sphinn this weekend, I was hoping to catch up with some interesting SEO/SEM articles I may have missed during the week. I really wanted to Sphinn some good stuff.

Unfortunately, the good stuff was few read more »
36 Comments     
Holly Buchanan has a great article on how to break stereotypes by using User Personas.

From the article:

How many times have you sat down to write a piece of copy and the ideas simply did not flow? It used to happen to me a lot, until I star read more »
6 Comments     
My latest SEL article:

Pretend you don't know anything about what your company offers and you stumbled onto it somehow. Can you tell immediately what it's all about? Can the search engines? Do this exercise with each inner page of the site as wel read more »
4 Comments     
The first in my multi-part step-by-step series at TalentZoo on exactly how to optimize your website to gain more targeted traffic and conversions.

This article focuses on the very first step in your SEO process – hunting for the keyword phrases read more »
2 Comments     
I'm in Honolulu and want to meet you if you're in the area. We've got 6 so far let me know if you are interested. read more »
1 Comment     
Thought I'd stir up some additional SEO controversy here and point out my article over at Talent Zoo.

"Have you been held hostage by a search engine optimization (SEO) or search marketing company who claims that your search engine rankings will read more »
6 Comments     
I've been busy the past few weeks and haven't had a chance to trawl the "What's New Posts" like I usually do. In reviewing them today, it seems like the percentage of get-rich-quick posts and blogs are overtaking those having to do with search marke read more »
30 Comments     
A High Rankings Advisor subscriber wonders if there's some SEO software he can get that will SEO his site for him. I tried to let him down easy... ;) read more »
13 Comments     
SEO Chick, Julie Joyce asks, "As a world class SEO, could you be replaced by an ape?" read more »
6 Comments     
Cool post by Li Evans showcasing many of our most popular posts and articles. read more »
2 Comments     
Just did a spell check on my last submit and saw that Sphinn doesn't recognize the following words:

Sphinn
Google
Nofollow

:D read more »
1 Comment     
Just noticed links in Sphinn comments are no longer nofollowed. Apologies if this has already been mentioned, I haven't been browsing much during the week.

When did this get put into place, and is it permanent?

Is it actually a good idea? I n read more »
9 Comments     
Not really search marketing related, but since many of us write for a living (while we're not SEO'ing), I thought this forum discussion on the pros and cons of copyright laws and whether we should have them or not, might interest you. read more »
3 Comments     
Good post by Rebecca at SEOmoz about using Google Trends and KeywordDiscovery search trends data to learn when people start using various holiday keyword phrases in the engines. read more »
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It's not new, but in light of Google's link buying/selling crackdown, I thought some of you might be interested in ISOS's soul sellin' link bonanza program. It won't cost much...just your soul... read more »
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John Marshall from MarketMotive has a great post about not paying for traffic. He says, "I may well be packed-to-the-gills with hubris, but why am I so sure that paying for traffic is always wrong?" read more »
4 Comments     
A nice post complimenting Robert Clough on how he handled my supposed criticism of his advertising model. I totally agree that Robert handled it nicely, and I would like to think I would have done exactly the same! read more »
2 Comments     
Andrew Goodman weighs in on the PageRank demotions. Andrew's take is different in that he stresses how important integrated marketing is to the internet marketing industry, and yet it is seemingly ignored by many in SEO. (Or something like that...re read more »
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My latest Search Engine Land article:
"Fall is the time of year when we start to look at where search marketing is heading. Looking at the latest search marketing conference agendas, articles, and online news in the SEM space, it certainly appears read more »
19 Comments     
Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008