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Before you send out that next marketing e-mail, read Seth's checklist and make sure you're doing the right thing i.e. How not to annoy people read more »
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Oh this just makes me so cranky. A mag (I'm guessing from old media) wants to charge a fortune for a link. Why don't they get it? read more »
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The future of online publishing is changing and whether you agree with where it might end up, it’s difficult to deny that the blogosphere is fragmenting and shifting its focus. Recognising that fact is the first step to getting yourself ready for th read more »
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Dawud asks an interesting question: Can permission marketing be seen as interruption marketing? He thinks so, so do I. Read why. read more »
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Who is pushing the Web today? Not Gen Y - in fact, they're sorely lagging behind early adopters when it comes to pushing new web services. read more »
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There are some things that are always constant in the world of search engine optimization and marketing. My team and I remind ourselves of these edicts when we are approached by a potential client. If the potential client does not accept these truth read more »
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If only people would learn from this. Tad gives real examples of why your content won't make it on social media sites; worth your time to read. read more »
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You see your site falling - a bit too late. Think now to save headaches down the track. read more »
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People always say that you need to be in the first page of results in Google if you want to receive clicks, right? Well, this will hurt, but the reality is that merely being in the first page is not enough. read more »
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The rules and tips for getting started on Twitter need better clarification. Some of these tips are right, but are being done wrong. read more »
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Fake it til you make it, doesn’t have to mean you are a liar, a cheat, or otherwise too deceitful. read more »
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Bookmarking sites, such as Delicious, create responses from users that are a bit different from other types of social media sites like Digg, Reddit, or StumbleUpon. But what is bookmarkable content? read more »
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If you're looking to evaluate a potential SEM employee / contractor without a resume, here’s what you should look for to determine how “exceptional” that person is. read more »
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Twitter has inspired a ton of applications and services to enhance your experience - here are 20 of the best. read more »
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On the East coast my colleague has seen our client advertising campaigns on Yahoo switch from Yahoo/Overture to Google AdWords. On the West coast I can not duplicate the appearance - can you? read more »
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42 places to consider when doing keyword research, including 9 tools read more »
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Google Inc. (NASDAQ: GOOG) announced today that it has acquired Automattic, a company that offers open source and social media technology to Web publishers. read more »
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Microsoft executives, worried that the plan to acquire Yahoo for an estimated $40 billion, have hatched an alternative plan that might bring about success over Google at a much cheaper cost. read more »
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Social Media started on message boards and now everybody is using it. You never know who has a video camera or where the footage will end up according to Li Evans from SES New York read more »
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Transcript of interview with Muhammad for Tech Talk, where he talks all things social media - and what marketers are getting wrong. read more »
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If you don't know the 7 steps to get you up front and center in this social media Web 2.0 world, how will you get there? read more »
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The second question you should ask a potential client, according to Barb, is: "What do you want a searcher to do when they visit your website?" read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008