Silver

Avatar Posted By: Silver 6 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Online Marketing
A new study from Harvard Business School calls into question The Long Tail theory. While this study was based on hard data from music and video sales, it may not be advisable to give up on Long Tail theory so quickly. read more »
1 Comment     
Avatar Posted By: Silver 41 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Local & Maps
Here's some of the most interesting sights to be seen in Google Street View, from skywriting to aliens to crimes being committed to odd contrasts. You may've seen some of these collected elsewhere, but we've worked hard to assemble a unique set of t read more »
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Avatar Posted By: Silver 63 days ago
Topic Type: News Story (Jump to http://factoryjoe.com)
Category: Local & Maps
How would a universal location layer for the social web change the design and implementation of existing applications? Will the ubiquity of location data, like the adoption of web standards before, catalyze entirely new breeds of applications and we read more »
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Avatar Posted By: Silver 84 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google Searching
Case-sensitive search results were first reported in the UK, but are now affecting US queries, including for local/travel keywords. read more »
4 Comments     
Avatar Posted By: Silver 155 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Blogging
Hopping on the rising tide of a media feeding frenzy can help you ride the wave to higher short-term and long-term traffic for your blog. read more »
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Avatar Posted By: Silver 160 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google Other
Google's functionality is lucky for spammers -- the I'm Feeling Lucky button is apparently allowing spam to bypass email filters that would otherwise catch it. read more »
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Avatar Posted By: Silver 161 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google AdWords
Silicon Alley Insider reports Google is trying out barcodes in newspaper ads. This reminds one of a terrible idea that was behind one of the biggest dot-bombs ever: CueCats. Deja vu! Do CueCats have 9 lives? read more »
2 Comments     
Avatar Posted By: Silver 166 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Other Searching
Recent Hitwise graphs show that 76% of Mahalo's traffic is from search engine referrals - ironic since Calacanis sneered at the worth of SEO. Now his Mahalo search engine traffic is prone to Google Penalty since Google doesn't like to index "search read more »
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Avatar Posted By: Silver 182 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google AdWords
This tiny local agency has been growing by leaps and bounds, opening local sales offices across the US and now becoming a Google Adwords reseller. Online yellow pages are put on notice... read more »
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Avatar Posted By: Silver 231 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEO
Great article by Mike Moran on approaching search marketing by trying to help solve the problems of potential customers. This "user-centered marketing" approach could be very beneficial since it will naturalistically help enable you to target long-t read more »
1 Comment     
Avatar Posted By: Silver 232 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google SEO
Search Engine Roundtable reports that a Webmaster Central team member stated that Google doesn't mind you hiding text behind an image, if it reflects the same text found within that image. Interestingly enough, it appears that Google's actually usin read more »
1 Comment     
Avatar Posted By: Silver 286 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Local & Maps
Satellite pics of a building viewed via Google Maps appears in the shape of a Swastika. The US Navy has apparently taken so much flack about this that they're paying to reshape the building's aerial profile. First time Google Maps has forced a build read more »
1 Comment     
Avatar Posted By: Silver 286 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Local & Maps
My article on Search Engine Land, "Google Trends: Yellow Pages Will Be Toast in Four Years" brought a bit of controversy, escalating to a virtual attack by former ZDNet journalist Donna Bogatin. In her post, "Yellow Pages Trash Talking: The SEO Dog read more »
1 Comment     
Avatar Posted By: Silver 291 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google Other
Really great analysis of user behavior changes introduced by universal search layout on Google -- eyetracking heat maps show how universal search layouts affected where users scan and stop to look on Google SERPs. read more »
1 Comment     
Avatar Posted By: Silver 294 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Mobile Search
Much like print-friendly versions of pages, mobile versions of pages can introduce duplication issues on sites, watering down their PageRank. This story describes a real-world case in point, and shows one solution to satisfy mobile distribution aims read more »
7 Comments     
Avatar Posted By: Silver 309 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Paid Search
Search engines and internet yellow pages are pushing to offer content on cellphones, and to sell ads through them. However, wireless devices are missing some of the classic signals used to detect click fraud, and this seems concerning... read more »
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Avatar Posted By: Silver 316 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google Other
A few of the pix I took at the Google Dance during last week's Search Engine Strategies Conference in San Jose. read more »
1 Comment     
Avatar Posted By: Silver 321 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google
Marissa Mayer, VP of Search Products & User Experience at Google demoed the iPhone during the keynote conversation between her and Danny Sullivan. This almost amounted to a product endorsement - could Google be planning a partnership with Apple? read more »
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Avatar Posted By: Silver 327 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google
My earlier supposition about Google work upon their own browser has been confirmed by a WSJ article, along with the report on Google's initiative to develop a Google Phone. read more »
3 Comments     
Avatar Posted By: Silver 330 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Local & Maps
People notice geolocation when they have locally-relevant ads and other content automatically delivered up to them, but, how does it work? This article describes how it works, who's doing it, how important it is to click-fraud detection, and some pr read more »
2 Comments     
Avatar Posted By: Silver 335 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Other Searching
Spock.com went into public beta today, but not without a degree of controversy. Their method of compiling people's profiles from other website data is very similar to a method used by the CIA to build dossiers on all citizens from various databases. read more »
3 Comments     
Avatar Posted By: Silver 340 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google Other
Swedish dude is proud of his custom Google plates... read more »
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Avatar Posted By: Silver 341 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Local & Maps
Yelp makes the cool move of opening up their API for outside developers to use - a move that most online yellow pages companies are hesitant or unable to do. One or two details about Yelp's API are unfortunate, as outlined in this article. read more »
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Avatar Posted By: Silver 341 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEO
Fantastic follow-up by Barry Schwartz - seeing that Google announce that they treat underscores just like dashes, Barry approached Yahoo and MS Live and discovered they've evolved to handle underscores just like other whitespace characters, too! read more »
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Avatar Posted By: Silver 343 days ago
Topic Type: News Story (Jump to http://www.naturalsearchblog.com)
Category: Google Other
Google's recent hiring of ethical browser hacker Michal Zalewski could be an indicator that Google really is working on developing an independent browser of their own. Zalewski has developed a name for himself by publicising security holes in both I read more »
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