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The title says it all - 28 bloggers have provided feedback on how they build relationships with other bloggers. read more »
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Jane from SEOmoz discusses linking as well as the prospect that if Google uses its Analytics data for ranking purposes, it's totally acceptable that email and private message referrals should be taken into account when ranking sites. read more »
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One month ago, Edward Lorenz passed away. He was the primary benefactor to the idea of Chaos Theory, which explains how small initial actions can cause profound changes in a system. This idea has been dubbed 'The Butterfly Effect'. His ideas have al read more »
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The SEO agency brings in unique experience and the up-to-date knowledge of what is hot in the online marketing industry. The client gains knowledge and a bit of experience themselves. With our powers combined, client and agency can tackle most any l read more »
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These tips aren’t ground breaking and it also isn’t a complete list, but it’s nice to see these things confirmed by an official Google document read more »
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Piwik has launched as an open source alternative to Google Analytics under a GPL license which tracks popular pages, referring keywords, languages and is open for developers to build their own plugins specifically for their web analytics needs. read more »
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Both SEO and SMM will drive traffic to your site (if done correctly) and both techniques are very popular forms of online marketing, but that’s about where the similarities end. The two methods are so different, it’s like comparing Gridiron / Americ read more »
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Since the "purchase" is the ultimate conversion, it is imperative that you remove as many obstacles from the customer's research-to-buy cycle as possible. Providing your visitors the key ingredients in their shopping experience creates a smooth and read more »
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Most webmasters have two goals for their online businesses: to be financially successful and to be self-sustaining. Ideally, webmasters want to be fully established and top of mind so the business they have supplies all the business they need. Sweet read more »
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One of the main points that many SEO advocates use is that high quality SEO can help the little guy compete with big businesses. This is a good point and is mostly true. A small company that utilizes the efforts of a good SEO, or one with a lot of i read more »
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This post isn’t going to be inflammatory, walking you through the ABC’s of why Twitter is good and why you should use it.

Rather, the post is here to make you think about Twitter in a way that you might not have before - to use as a scouting and read more »
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Experimenting and testing theories is what separates experts from the pretenders. You need to be highly skeptical of any new concept unless you can see solid proof or you can test it yourself. I’ve witnessed many interesting ideas and concepts unear read more »
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If you want to become an expert you need to start thinking like one. People perceive you as an authority in your field not because you claim you are, but by listening to what you say or reading what you write.

From Hamlet Batista's personal expe read more »
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A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, videomaker, or author - in other words, anyone producing works of art - needs to acquire only 1,000 True Fans to make a living. read more »
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More and more savvy companies are undertaking search engine optimization (SEO) site audits, to assess the current search-effectiveness of a site, what needs to be done to improve it, and to track how a site is performing over time. I've been recomme read more »
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When you type a keyword into the search box and click search, you are essentially searching the site via a site command using Google's search engine. For example, I typed in mortgage rate into the search box within my NY Times search and Google retu read more »
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Better data makes for better science. The history of information retrieval illustrates this principle well.

Storing and analyzing logs of user searches is how Google's algorithm learns to give you more useful results. Just as data availability ha read more »
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There are hundreds of people on forums such as Digital Point giving you the opportunity to have a blog post published across 100 different blogs. read more »
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Hiring more experienced internet marketers in the hopes of bringing a knowledgeable outside perspective to a constantly evolving set of processes can seem promising. However, finding experienced SEO professionals who are willing to work for an agenc read more »
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With some people holding SEO to the fire for exploiting social media, Debra Mastaler thought it might be interesting to look at those parallels based on the comments made in a recent interview with Jonathan Colman to see if there's some common grou read more »
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There is plenty of advice out there about how to grow a blog, but little of it is tailorable to an individual blogger’s needs. This article is for people who already have a good blog (with good content and good design) and are ready to interact effi read more »
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Is having a dedicated IP address critical for achieving great Google rankings and if an IP address is shared among many sites, is the PageRank for each site diluted? read more »
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“Why isn’t my site ranking for it’s brand name in Google?”

While the answer may be complicated I suspect the vast majority of people (many SEOs included!) would claim the question is fairly straightforward.

Tom Critchlow explains why this que read more »
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Over the years I've seen quite a few Requests for Proposal from companies seeking to buy SEO services. If your RFP is not written well, it hinders the SEO firm's ability to understand and define your needs and to scope and price your project. This i read more »
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Search Engine Roundtable follow a discussion at WebmasterWorld on the topic of changing content on a site and the SEO impact it could have.

It's important to acknowledge that changing content is not a good thing, necessarily. Instead, you should read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008