Wiep

Rishi continues with his small business link building series and discusses the ways in which he would try to reach the different types of link ops. read more »
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Looks like Google's testing out different cached page formats as some versions show up without the cached date. read more »
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"I do not like doing much traditional SEO client work, and see the business model as having limited longterm value for most SEO consultants. The best consultants could usually make more promoting their own sites and brands than they would working fo read more »
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Should you jump into social networking to promote your business? And if so, with so many options available, how do you choose which social networks to participate in? read more »
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URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes daily all over the place as if URLs wouldn’ read more »
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Tad collected 8 very simple steps of emergency reputation management. These measures should help in cases where a forum or blog post shows up in the Google top 10 for your product or brand. read more »
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You want to build a good relationship with your search engine optimization specialist. You need to know that your provider has integrity, knowledge, skill, and resources. Here is how I would evaluate an SEO were I looking to hire one. read more »
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You may think it’s risky to make an investment in core social media components such as blogs, podcasts–or community sites such as business focused LinkedIn or youth oriented sites such as Facebook or MySpace. I suggest that the real risk is in not a read more »
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A reference sheet for those doing email marketing campaigns. It's primarily aimed at newsletters, but can also be applied to sales messages, transactional emails, or even discussion lists. read more »
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Since this morning, Yahoo! Site Explorer now allows you to filter indexed pages and inbound links by subdomain. read more »
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Neglecting new sites would be like a stockbroker refusing to consider a stock that hasn't been around for at least 20 years, or an employer refusing to look at resumes from people who haven't been in the workforce at least 15 years. read more »
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Some link strategy related questions are pretty hard to answer, although you know what the outcome should be. I'm trying to collect some opinions here, so if you have something to share, please do. read more »
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Last week I attended my first search conference. I gleaned a lot of valuable info and met many interesting people. Throughout the conference I compiled a mental checklist for my next conference. My hope is that my experience and the corresponding ch read more »
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DotSauce discusses the opportunity to improve the domain industry by informing small businesses, individuals and the world about the value and importance of owning domain names. read more »
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Headline Bonanza: a handy tip sheet of 52 ways to kick start your own brilliant headline. read more »
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Track where your visitors come from and what they are after, and if you can actually talk to them. If you know why visitors arrive you will be in a better position to make them happy. read more »
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Gab shares some thoughts on qualifying prospects, and particularly SEO leads (i.e., leads who want SEO services). read more »
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Micheal Martinez provides three interesting SEO tips read more »
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Carsten Cumbrowski explains why you should make your content and intellectual or creative work accessible and easy to share by showing three real life examples. read more »
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Google released detailed documentation about how Google implements the Robots Exclusion Protocol. This will provide a common implementation for webmasters and make it easier for any publisher to know how their REP directives will be handled by three read more »
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Google's Mayle Ohye made a short glossary of some of the more unusual Googlebot related webserving techniques. read more »
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What does someone searching Google for your name or blog name find? It depends upon what others write about you and the ranking of their site’s in Google - however there are things that you can do to help get the results that you want to the top of read more »
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When a customer lands on a 404 Not Found page, he or she is caught off guard - confused at best and downright frustrated and ready to shop somewhere else at worst. A 404 page is a customer service touchpoint. It’s an opportunity to be helpful, show read more »
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A lot of things can impair the value of a domain. Here are 13 of the most common reasons that I've seen for domains to have no value or a low value. read more »
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Not everything Google touches turns to gold. These are some of Google's biggest nonstarter Web services, software programs, and business moves. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008