danzarrella

Avatar Posted By: danzarrella 6 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: SEM
Some people think PPC ads should be written by writers; others argue PPC people. Who should be writing PPC ads, a copywriter or a PPC account manager? read more »
2 Comments     
Avatar Posted By: danzarrella 47 days ago
Topic Type: News Story (Jump to http://www.alisondriscoll.com)
Category: Networking
Of course, you can set up a Facebook account without either of those, but my must-have apps integrate both of these things so… My point is your profile, and therefore your image online, will look a little sparse if you don’t do more than slap a gene read more »
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Avatar Went Hot: May 22, 2008 - 12:03 pm
Posted By: danzarrella 47 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: Social Media
The campaigns we build and the brands we manage must become platforms for users to express themselves with, each person that touches our messages should be recreating them, “applying a bit of themselves, of their own values and perspectives.” read more »
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Avatar Went Hot: May 13, 2008 - 1:26 am
Posted By: danzarrella 57 days ago
Topic Type: News Story (Jump to http://www.googletutor.com)
Category: Water Cooler
Seriously, each item below came right off the top of my head! Are you as big an addict? A few of those were straightforward, but many are from the land of Google geeks, how did you fare? Are you partying with any Google dust I missed? read more »
2 Comments     
Avatar Posted By: danzarrella 74 days ago
Topic Type: News Story (Jump to http://frankconradmartin.typepad.com)
Category: Other Online Marketing
Simply and unprofessionally put (which is something researchers hardly ever do) marketing research is the process of learning as much as you possibly can about your target audience in order to reduce the risk of making decisions that will come back read more »
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Avatar Posted By: danzarrella 81 days ago
Topic Type: News Story (Jump to http://www.squareoak.com)
Category: Other Social Media
All you have to do is post your to be stumbled link in the comments section and I’ll give it a thumbs up or submit it if it hasn’t been already. The only condition is it has to pertain to seo, sem, social media, wed design, essentially anything pert read more »
2 Comments     
Avatar Posted By: danzarrella 110 days ago
Topic Type: News Story (Jump to http://www.deStonesucks.com)
Category: Water Cooler
Everyone knows I suck — but you know someone who doesn’s suck? Shoemoney. This dude has all kinds of money. He’s kind of this ‘icon’ or ‘playboy’ for affiliate marketing. Flashy black hummers, t-shirts, daily blog posts about how great his life is … read more »
4 Comments     
Avatar Went Hot: March 15, 2008 - 10:41 am
Posted By: danzarrella 117 days ago
Topic Type: News Story (Jump to http://www.doshdosh.com)
Category: Blogging
News blogs are fast-paced blogs which track, aggregate and disseminate current news on a set range of topics. Their main selling points are comprehensiveness and timeliness: a good news blog must cover the field throughly and speedily by pointing re read more »
2 Comments     
Avatar Went Hot: March 5, 2008 - 4:32 pm
Posted By: danzarrella 125 days ago
Topic Type: News Story (Jump to http://freesite.iblogger.org)
Category: Other Social Media
Everything you ever get noticed by will have a headline to go with it. Think about that, it means that even if you have a collection of photos, people will find it by searching for words in the title. It means that new visitors skimming your blog or read more »
2 Comments     
Avatar Went Hot: March 3, 2008 - 8:52 am
Posted By: danzarrella 127 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: Google AdWords
Google is offering a service that allows you to put your Adwords campaign on autopilot while they find the best way to spend your money. This sounds great to the small advertiser who may not have the time or expertise to manage their Adwords campai read more »
2 Comments     
Avatar Went Hot: February 29, 2008 - 8:44 pm
Posted By: danzarrella 130 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: News Sites
A few weeks ago I published my Link Attraction Factors report over on Read/WriteWeb and the response was awesome. Never one to get complacent I’ve also developed an XML API version of my link attraction factors title checking tool and a Wordpress Pl read more »
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Avatar Went Hot: February 20, 2008 - 2:16 pm
Posted By: danzarrella 139 days ago
Topic Type: News Story (Jump to http://www.readwriteweb.com)
Category: News Sites
Plenty of research has been done via Digg's API to study how stories make the homepage. We know the best time to submit to Digg, and we know the best categories and types of stories (e.g. top lists, how-tos and stories about Digg), but what has neve read more »
3 Comments     
Avatar Went Hot: January 25, 2008 - 10:48 am
Posted By: danzarrella 166 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: News Sites
I just launched the new member’s system of Votrs.com which allows you to upload your own avatar and background, and edit your previously shortened links. It also allows you to have a shortened user page that shows all the links you’ve posted to Votr read more »
2 Comments     
Avatar Posted By: danzarrella 168 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: SEO
Someone says something bad about you on the internet, whether it be in the form of a blog, news story, Wikipedia article or compliant site. So what do you do? Implement an Online Reputation Management Program to replace the bad with good and make it read more »
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Avatar Went Hot: January 21, 2008 - 11:56 am
Posted By: danzarrella 169 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: Other Social Media
As of this writing, just under 72-hours after it began the freebie niche has sent over 10k visits to my site. This is digg and stumbleupon amounts of social media traffic here, but what differentiates it is that over 100 different sites sent traffic read more »
2 Comments     
Avatar Went Hot: January 18, 2008 - 4:33 pm
Posted By: danzarrella 172 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: Water Cooler
Sadly, this question still comes up in the web design community … Why use DIVS/CSS when I can use tables? That's like asking: why sleep on a bed when I have a couch? read more »
6 Comments     
Avatar Posted By: danzarrella 175 days ago
Topic Type: News Story (Jump to http://www.streko.com)
Category: SEO
Every SEO will come across that one site that is very straight forward with very little content on it, what the heck do you do to add optimized content? read more »
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Avatar Went Hot: January 15, 2008 - 2:24 pm
Posted By: danzarrella 176 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: Other Social Media
I learned how to very quickly tell if the client’s service would work on Facebook, and whether or not the client would go for it. If either of those looked like a “no, I didn’t need to spend much time looking for a Facebook avenue. This saved me a l read more »
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Avatar Went Hot: January 14, 2008 - 7:42 am
Posted By: danzarrella 177 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: Google AdWords
So for four weeks, David DiMartino ran one of our AdWords campaigns using DKI. The test was simple, he just created copies of every ad in the 200 keyword campaign, and inserted {KeyWord: } tags into the title of each copy. read more »
10 Comments     
Avatar Went Hot: January 10, 2008 - 9:05 pm
Posted By: danzarrella 181 days ago
Topic Type: News Story (Jump to http://www.advmediaproductions.com)
Category: SEO
Optimizing images for search engine increases your chances of ranking in Google Image Search and generates an alternate source of traffic to your website. There are 3 major places you can optimize an image: the file name, the Title and Alt attribute read more »
4 Comments     
Avatar Went Hot: January 9, 2008 - 4:46 pm
Posted By: danzarrella 181 days ago
Topic Type: News Story (Jump to http://danzarrella.com)
Category: SEO
Microsoft just unveiled the beta of Ad Intelligence, their new keyword research tool. The tool is a plugin for Excel 2007, check out my first review. read more »
10 Comments     
Avatar Posted By: danzarrella 186 days ago
Topic Type: News Story (Jump to http://www.readwriteweb.com)
Category: News Sites
You can also use Twitter to build up a bit more authority on social news sites. Below are a few more tricks to get you started. read more »
1 Comment     
Avatar Posted By: danzarrella 187 days ago
Topic Type: News Story (Jump to http://www.plagiarismtoday.com)
Category: Other Online Marketing
Online social media, like socialized forms of media before it, has at its core the concept of communal recreation. Lessig called it The Remix Culture. What ever you label it, its a focus on derivative works. read more »
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Avatar Went Hot: January 4, 2008 - 4:33 pm
Posted By: danzarrella 188 days ago
Topic Type: News Story (Jump to http://muhammadsaleem.com)
Category: News Sites
If we assume that the average user on a social media site is ‘fairly intelligent’ (though it’s true that not all users are equally savvy and in the end some users will rise above others to be stronger contributers) then it makes sense to give a ‘top read more »
2 Comments     
Avatar Went Hot: January 3, 2008 - 10:29 pm
Posted By: danzarrella 188 days ago
Topic Type: News Story (Jump to http://blogoscoped.com)
Category: Contextual Ads
Great, robust post of 10 detail tips from Google Blogoscoped for Adsense webmasters. Must Read. read more »
1 Comment     

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