dedmond29

There are many examples of genuine disdain being expressed for SEO on LinkedIn. Why? Interesting read through (right now) 21 responses on why there is distrust or people have commentary on SEO practices via LinkedIn Answers. What do you think? read more »
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Here is a checklist of valuable questions and details to look for in a web analytics package related to your search engine marketing efforts, regardless of website size or company budget. read more »
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The same tools that can be used to spread something sensationally false can also be used for the dissemination of accurate information as well. In my opinion, we should proactively address issues of SEM ethics and integrity before others make that read more »
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How deep into the SEO recommendation(s) do you think SEO consultants should get?

Do you think a company should actually implement recommendations delivered (or be prepared to provide this service)

- or provide a project plan for implementa read more »
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For those of you interested in calculating PPC projections, here is a basic PPC calculator that is available for download. The Excel formula allows you to determine profit (loss) at any PPC level - campaign, ad group or keyword. read more »
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"One of my favorite things about the Search community is that they are not only smart but also pretty darn witty." Here are 22 posts designed to make you laugh - from lists to call-outs to just simply funny subjects. read more »
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Do people search "SEO" or "search engine optimization", "B2B" or "business to business"? Here's a quick look at how measuring ad impressions via PPC can lead to a better defined SEO keyword strategy, presented by Andy (or is it "Andrew"?) Komack. read more »
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SEO by the Sea takes a detailed look at a Yahoo patent application which describes a number of the ways to learn and understand the use of phrases in documents on the Web.

Longer post but worth the time to read for those interested in how search read more »
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While there are many guides out there on increasing your blog readership and gaining subscribers, following the steps in this guide will give you all the tools you need to destroy your readership. read more »
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Andy Komack has compiled a list of 200+ negative keywords to consider when building PPC campaigns. Failure to incorporate negative keywords costs you money, and can impact CTR, which in turn has an effect on PPC quality scores. Keywords organized read more »
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From the page: "here are a few ways candidates and marketers should be looking to leverage the power of Paid Search in their political endeavors" read more »
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Todd Defren makes some excellent points about the challenges faced when leaders create a company blog and offers ideas for those looking to take the plunge into the blog world and learning what blogging is about. read more »
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Jason Falls recaps the success of his Twitter Tracker project at the Baja 1000 with Robby Gordon. Check out how social media efforts improved online media exposure and generated blog post mentions. A real success story using social media. read more »
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While search marketers understand how your "personal brand" is affected by social media, what about the effect on relationships outside of the online marketing space? Some observations based on experience and thoughts/ideas related to communicating read more »
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Marty Weintraub's recap of the SES Chicago session on common methods agencies and consultants price their SEM campaigns and what the potential advantages and pitfalls may be. Nice overview of the different strategies and pricing models. read more »
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FTA: "You twittered your pregnancy and engagement (and divorce) long before your friends and family found out".

How deeply are you addicted to the social media environment? read more »
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Researchers at HP Labs analyzed 29,864 Digg submissions made popular in 2006 in an effort to understand how some messages become popular among large populations. They analyzed the reach once a story becomes popular and the rate of time to which the read more »
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Best Buy employees have created a Myspace forum for sharing stupid customer stories. While it's all fun and light hearted, should Best Buy be worried about how they're brand is being represented in this social media platform? read more »
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Imagine that Muhammad Saleem (or any other top 100 Digg user) thinks your article is worth submitting to Digg. They're all ready to submit and your URL is not compatible! Don't be that website owner. Verify your URL's works with social media websit read more »
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An interesting discussion on how the rapid popularity of the search engine marketing "idea" fuels stories of sensationalism and questionable "facts" around the business of SEO and the people involved. read more »
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"#1. The links that appear somewhere below are not sponsored or paid for in any way. The statement in the sentence prior to this sentence is completely false."

Light-hearted look at the whole paid links debate and what you may want to do to avoid read more »
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Brent Csutoras takes an in depth look at Digg's "shout" feature, showcasing how to use it, what specific Digg members think and suggestions for when it may or may not be appropriate to use the function. read more »
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Lisa Barone writes about tips and ideas for stimulating your blog writing creativity, making certain you are focusing on for your readers (and not just traffic sources) and keeping things fresh for both your own sanity and the enthusiasm of the blog read more »
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We're all looking at social media applications as an opportunity but how many of us are actually integrating these tools on a regular basis? Here's a proposed look at the how, why and what social media tools may make sense in the everyday business read more »
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Even with the competition for the summer season, Google still managed to have another amazing quarter. Great quotes from 10e20's Chris Winfield in the article too... read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008