fogofeternity

Good article on the distortion that Google continues to suffer in terms of the relevance of its results. Accurately talking about the "cat and mouse" game between Google and those who seek to continually exploit its algorithms. read more »
Discuss     
"This study of social media usage amongst FTSE 100 companies is the first of its kind and will hopefully form a benchmark for assessing the impact of the digital revolution on online marketing and consumer engagement in the UK." read more »
Discuss     
"A one year follow up on a study of social media adoption at 500 of the fastest growing companies in the US has found that familiarity with and use of blogs, podcasting, wikis, online video and social networking has skyrocketed in 2008 to nearly dou read more »
Discuss     
Interesting analysis of the social news site business model and online success. Not sure if I really agree with the argument, but I found it an interesting alternative viewpoint. read more »
Discuss     
Interesting analysis of how the recruitment industry in particular can benefit from a greater understanding and utilisation of "Web 2.0" technology and strategies. read more »
Discuss     
Great article from Corvida on the perils of blogging burnout and methods for overcoming it. read more »
Discuss     
Top notch (and very in-depth) article on the flaws inherent to Friendfeed's service, and the long term strengths of Twitter to extend beyond the early adopter market. read more »
Discuss     
Great article on methods of differentiating yourself. Some excellent examples (both online and offline) of people and products who've made themselves memorable in a competitive market. read more »
Discuss     
Great article on the flaws in Google Analytics and some of the alternative options available. read more »
1 Comment     
This is a great article on the benefits of comment fragmentation. There's been a lot of controversy over the issue recently, but this article doesn't look at the "right/wrong" debate. Instead it talks about the benefit to innovation of widening a de read more »
1 Comment     
Excellent and in-depth article responding to the increasing demand for filters on FriendFeed. Outlines an effective, and apparently practical to implement, solution to the issue. read more »
Discuss     
Top notch article on the integration of social media into marketing and public relations practices. Very insightful. read more »
Discuss     
Excellent and in-depth analysis on the monetisation of social networking models in general, and the difficulties faced by Twitter in particular. Alexander always good value for high quality blog pieces. read more »
Discuss     
This is fascinating. It's a charity auction with a genuinely social media focus, because the items up for auction are "social media gurus". Imaginative approach to charity, impressive demonstration of the value of social media, and all for a good ca read more »
1 Comment     
Really good and in-depth analysis of the benefits of the *slow burn* relationship and traffic growth you can develop from regular blog commenting. read more »
1 Comment     
Very nice list of insights and commentary on the state of social media today. read more »
Discuss     
Great advice on how you can be genuinely authoritative in your blog posts, and make yourself a really trusted resource. read more »
Discuss     
Nice analogy of Twitter as a fashionable nightclub. And "as a stomping ground with limited appeal; you have to like Twittering!" read more »
Discuss     
Excellent article on the nature of blogging, and its relationship with its audience. read more »
1 Comment     
louisgray.com identifies some impressive bloggers in the social media sphere. read more »
1 Comment     
This is a top notch article. Examining both the huge advantages bloggers/social networkers have as digital marketers, and the challenge faced by non-bloggers who don't have that social media involvement. read more »
1 Comment     
Great article on the importance of generational targetting in website design. read more »
Discuss     
Good article on how those who are early adopters shouldn't worry about the "angst" about immature technologies - they and the technologies they adopt are the ones who drive things forward. read more »
Discuss     
Excellent and insightful outline of the behavioural habits that are important for making a success of blogging. read more »
5 Comments     
Strong article about the importance of failure, and learning from failure. Social media focus to the article, though the principles apply more widely. read more »
Discuss     
Search Marketing Expo

Save the date for:
SMX West - Feb. 10-12, 2009
SMX Munich - April 22-23, 2009
SMX Advanced - June 2-3, 2009

Search Marketing Now

Learn more about search marketing through free online webcasts and webinars from our sister site Search Marketing Now.

Upcoming Webcasts: