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Matt Bailey on the importance (and ROI) of putting one's efforts into SEO, usability, and analytics. read more »
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The bill aims to force web sites to give consumers obvious ways to opt out of advertising based on their browsing history and Web actions. read more »
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What's worse: failing to achieve the rankings you're after, or being made to think that you've accomplished something extraordinary, only to have it turn out to be far less than you thought? read more »
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After announcing a sharp drop in fourth-quarter profits Tuesday, Yahoo issued a disappointing outlook for this year, suggesting that investors would have to wait until 2009 for a turnaround. read more »
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Vanessa Fox on using social media to point to your own content; specifically, hosting an image on Flickr and linking back to the page on which the image appears. read more »
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Debra Mastaler's conundrum in the current link building environment: "link far out and stick it to the man," or something a bit more pragmatic. read more »
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A recent googlebomb effort that appears to have worked. (Some slightly rude language) read more »
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Matt Bailey on social media, privacy and reputation management. read more »
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Lisa Barone creates a Frankenstein monster of a conference by sewing together the best events of the year. read more »
1 Comment     
Now that's good eatin'. Or do you prefer barbecued congo eel with wikipedia and Fermented bean curd? read more »
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Debra Mastaler points out that in a recent survey,16% said they'll watch more original content on the Internet as a way to keep themselves entertained during the Writers' Guild strike, so maybe this is the time to upload those videos you've been thi read more »
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Google has taken to pretending that "seo" is a typographical error. read more »
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"The growing confrontation between Google and Microsoft promises to be an epic business battle. It is likely to shape the prosperity and progress of both companies, and also inform how consumers and corporations work, shop, communicate and go about read more »
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CATS, Cutts... It all makes sense when you think about it. read more »
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AskEraser allows a user to delete his/her search history from Ask's servers. read more »
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Forum member "Deverill" rants about dealing with a marketing firm's "SEO expert". read more »
6 Comments     
Vanessa Fox on how the vast majority of UGC... sucks. read more »
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Apparently, if you don't capitalize your query the right way, you don't get to enjoy Ask's blended results. read more »
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No, I’m not talking about relationships between the company and any political figures. I just want to point out something I noticed regarding Google suggesting other searches when I look for information about a politician. read more »
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So true... read more »
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Gooruze is yet another new community for online marketers. read more »
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Vanessa Fox offers tips on getting the ball rolling with user-generated content. read more »
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The brand building impact of online advertising is given a lot of lip service, but there have been few attempts to develop a framework to analyze this dimension of interactive marketing. With his research, Yoo concludes that advertisers and marketer read more »
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Debra Mastaler's idea of the basics a site owner can take care of before they hire a link builder is probably more than most link builders do. read more »
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The general in charge of part of Microsoft’s assault, Brian McAndrews, joined the company just last month and is still learning its way of doing things. But he does know the Internet ad business, having run aQuantive, the advertising company that Mi read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008