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Avatar Posted By: storyspinner 6 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: SEO
Julie interviews Ruby on Rails extraordinaire Tony Spencer on SEO and Ruby on Rails compatibility, issues, and is it spider friendly? Great interview with some keen insight for PHP, Ruby programmers as well as technical SEO's. read more »
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Avatar Went Hot: July 2, 2008 - 9:48 am
Posted By: storyspinner 6 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Water Cooler
KeyRelevance adds yet another top notch Search Professional to their growing staff of search professionals. They've snagged Matt McGee of the Small Business Search Marketing Blog! read more »
11 Comments     
Avatar Went Hot: June 4, 2008 - 3:10 am
Posted By: storyspinner 37 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Water Cooler
Check out how the search community came together to help Kim Krause Berg celebrate her 50th Birthday! read more »
8 Comments     
Avatar Posted By: storyspinner 55 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Affiliate Marketing
Starting June 1, 2008 merchants will be required to collect taxes or face repercussions. Yesterday, Overstock dealt with this issue by removing all New York based affiliates from their program. How will other large online only retailers react? Wi read more »
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Avatar Went Hot: May 1, 2008 - 10:19 am
Posted By: storyspinner 69 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Other Social Media
Yes, both Jeff & Matt have succumbed to the pull of Twitter!

Now, it's just not any reason they are doing this. It's all for charity. So, which ever one of them gets to 500 followers first, the money Jeff and Matt have put on the line - both $2 read more »
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Avatar Posted By: storyspinner 89 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Social Media
Would you like to see word of mouth marketing at it's finest? Then you need to check out Scott Beale's coverage of the Olympic Torch Run that happened in San Francisco on (4/9/008). Word spread like wildfire what Scott was doing, mostly because he u read more »
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Avatar Posted By: storyspinner 91 days ago
Topic Type: News Story (Jump to http://www.searchengineguide.com)
Category: Search Marketing
One of the biggest challenges facing small businesses on the web is how to differentiate themselves from the competition. Yes, a unique domain name or site design can help. read more »
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Avatar Went Hot: March 9, 2008 - 10:36 am
Posted By: storyspinner 123 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Other Social Media
Julie asks a good question - "how secure is your social media platform?"

She states "it's critical for everyone to be aware of the security vulnerabilities that are intrinsic to the public sharing of information in this type of format. US-Cert, read more »
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Avatar Posted By: storyspinner 166 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Search Marketing
How far behind the web is in terms of Political spending? Plenty! This is very exciting news for the Search Industry especially as recession fears settle in to our lives. read more »
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Avatar Went Hot: December 20, 2007 - 9:40 am
Posted By: storyspinner 202 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Search Marketing
For edition 31 I bring you two women from two entirely different spectrums of the online universe. One woman I've come to greatly admire and respect, not just for our love of a TV Hero who wields "Mr. Pointy" (hey now, get your mind out of the gutt read more »
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Avatar Posted By: storyspinner 208 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Google AdWords
When using both on-line & off-line channels such as TV, Radio and Print, it's very important to "Bridge the Gap" (hence, the photo to the left) amongst the different channels and continue the messaging process from start of Ad/commercial to the visi read more »
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Avatar Posted By: storyspinner 230 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Paid Search
Greg compares his strategy for Fantasy Football to strategy for PPC. Interesting comparison! read more »
3 Comments     
Avatar Posted By: storyspinner 231 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Paid Search
Greg writes a great article about why focusing on just the ad creative is not the "Secret Sauce" to PPC success.

"However, I do tend to disagree with all of the hype coming from others in the industry who are over-emphasizing the importance of Ad read more »
1 Comment     
Avatar Posted By: storyspinner 253 days ago
Topic Type: News Story (Jump to http://www.alexlcohen.com)
Category: Web Analytics
Switching from one pay per click (ppc) management firm to another should be seamless process, but that’s not always the case. Alex gives some great tips for working with you analytics data when moving from one agency to another. read more »
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Avatar Posted By: storyspinner 259 days ago
Topic Type: News Story (Jump to http://semoe.com)
Category: Paid Search
In the world of quality inspecting a product by more than one person or having more than one person responsible for the same task is considered extremely wasteful.

Matt relates a pretty painful lesson learned .... hoping to help others to not rep read more »
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Avatar Posted By: storyspinner 259 days ago
Topic Type: News Story (Jump to http://www.searchmarketinggurus.com)
Category: Web Analytics
Alex Cohen interviews Eric Peterson, another great Web Analytics Guru in the industry and eMetrics speaker as well as an author.

For some businesses, web analytics 2.0 can include a measure of engagement, currently a hot topic in the analytics read more »
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Avatar Posted By: storyspinner 260 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Search Marketing
Greg writes an interesting article highlighting points about the kids who are parents of the "Baby Boomers" and how internet marketers need to pay attention to this particular segment and what makes them tick. read more »
1 Comment     
Avatar Went Hot: October 16, 2007 - 7:05 am
Posted By: storyspinner 268 days ago
Topic Type: News Story (Jump to http://www.semclubhouse.com)
Category: Google AdWords
There has been a lot of discussion on Google’s recent changes to the way that they handle expanded broad match (at WebMasterWorld ), High Rankings Forum and other places).

We have come across a different issue that relates to the investigation o read more »
18 Comments     
Avatar Posted By: storyspinner 270 days ago
Topic Type: News Story (Jump to http://rbdrodeo.com)
Category: Social Media
Marketing in the social media arena can result in massive numbers of new links to your site, thousands of new targeted visitors, and even create a dialogue with your constituents.

Check out this nice list of 5 easy social media wins. read more »
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Avatar Went Hot: September 7, 2007 - 8:33 am
Posted By: storyspinner 305 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Search Marketing
As certain industries emerge into the Corporate Limelight (such as Paid Search and Organic Search) and attract multitudes of investors, private and public companies and localized talent, it's important to note that not all search candidates are crea read more »
5 Comments     

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