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Shimon reveals some data which should help you gauge your CTR's based on the average in your vertical. read more »
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Shimon Sandler outlines a perfect example of how one major brand's website outage is feeling the aftershock in the Google SERPs. read more »
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Here’s two downloadable PPC Campaign kick-off spreadsheets that will help you kick-off your client's campaigns smoothly. Especially, if they are transitioning the account to you. read more »
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