planetc1

Tony Adam writes... When I started learning about SEO and the role it can play for any business, whether small or large, there was one quote that put it all into perspective. It was a business meeting that I was having with the owner of our company read more »
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Jane Copland writes... This morning, I was talking to Rob Kerry about some particularly competitive search phrases and looking around in the SERPs. We'd gone through most of the usual suspects when [cheap flights] came up. Google duly returned its t read more »
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Chris Winfield writes... Yesterday I presented at SES Toronto along with Lee Odden and Dave Snyder on a panel called ‘Twitter: Ultimate Time Waster, or Great Tool?’ I figured that in order to show how Twitter actually works - it would be best to use read more »
1 Comment     
Brian Clark writes... Have you noticed all the skepticism lately about social media marketing?

I invited one of those skeptics to vent here on Copyblogger last week. Bob Hoffman is the CEO of a traditional advertising agency, and he raised some v read more »
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Adam writes... This post will explore several arguments against using nofollow for internal PageRank™ sculpting. It is based on a presentation I did at SMX Advanced. You can view my presentation slides here, however the deck is very brief since I on read more »
10 Comments     
Jessica Bowman writes... When you outsource SEO, you don't outsource responsibility and accountability for getting the job done and driving more traffic. Even though you may outsource SEO completely, you really should invest the time understand SEO read more »
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Maki writes... Back in August 2007, usability guru Jakob Nielsen wrote about banner blindness and indicated that plain text, faces and cleavage (or other private body parts) were the three design elements most effective at attracting eyeballs. While read more »
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Shannon at 10e20.com writes... When people think of social networking, Vanessa feels they tend to think of the high profile stuff like MySpace and Facebook and these are great examples, but she stressed that there are all kinds of social networking. read more »
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Bill Slawski writes... When you search for something at a search engine, the search engine might not just try to find pages on the web which match the keywords that you searched with, but may first try to expand upon those keywords by finding simila read more »
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Internet marketing strategy guy and family man extraordinaire (who also really likes beer), Adam Audette, posted to twitter about 15 hours ago with a tweet that read... We're having our baby today. Heading to the hospital at 12 noon to induce. I'll read more »
18 Comments     
Dave Wallace writes... I am so weary of non-SEO types who have some measure of influence spouting off their opinion of what SEO is, what it isn't, whether it is growing or declining and the like. It is no different then when celebrities use their cl read more »
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Maki writes... Darren Rowse recently wrote a series of posts about increasing your Twitter presence, in which he mainly talks about how to use Twitter by adding value in order to increase your Twitter following. While Darren made several good points read more »
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What Google Knows About Spam: A video presentation by Matt Cutts (recorded recently at a Web 2.0 conference). read more »
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MSaleem writes... The landscape of corporate public relations is changing fast. First the press release died and we told you how to write a press release for the social media audience. Now the elevator pitch is dead and here's how to adapt. read more »
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Lee Odden writes... It’s a near nightmare situation really. A client sends an email on Friday saying, "We’re launching a new web site on Monday, can you take a look at it to make sure our site optimization is ok?". read more »
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Muhammad Saleem writes... To ensure the success of any social media marketing campaign, it is important to have a strong network of friends who support you. When you build up connections and friendships online, you establish credibility as a user. read more »
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Jeff Quipp writes... If its in fact true that “actions speak louder than words”, and “problems are merely opportunities in disguise”, we should be able to read a lot into the personality and philosophy or various social communities by looking at how read more »
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David Wallace writes... The days of flipping through a big fat yellow book to find a local business are quickly coming to a close. After all, why settle for a simple phone number when an online search can also net you menus, pricing, hours and consu read more »
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Patricia Skinner writes: Rumblings of discomfort are being felt by some web users who have found to their cost that someone, somewhere sees what you do online. The social media sites are great networking tools, and can be useful for business. But if read more »
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Lee Odden writes: There are many reasons social media can be a productive marketing channel or platform. Rather than emplying it as a tactic du jour, the purpose should dictate strategy and the tactics used for reaching desired goals. A few common o read more »
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Muhammad Saleem writes: if you’ve contributed to any of the major social news sites, you are probably aware of the fact that the commenters on these sites are not the most articulate or the most civil members of the social web. in fact, in many case read more »
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An evil green plot to get someone to buy you beer? You be the judge.

I was checking out the SMX Connect pages (very cool) for the SMX West conference that is starting this Tuesday.

I found the tags really interesting, and I found myself browsi read more »
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Lyndon Antcliff (aka Lyndoman) says: Sometimes, you just have to say no. When building a social network whose main aim is to improve your social media marketing strategy you have to say no at some point when someone asks if you would put your name t read more »
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Alan Rimm-Kaufman writes: Earlier this month, in a blog post reporting our clients' aggregate ad spend across the major search engines, we noted that Google's slice of the pay-per-click pie increased across 2007. I wrote

"We never sat down and ha read more »
7 Comments     
Have you ever woken up late and wondered what the people you’ve been following on Twitter have been up to? Maybe not, but I live on the West Coast and by the time I check in many UK and East Coast conversations have already passed me by. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008