DaveDavis

Avatar Posted By: DaveDavis 1 day 10 hours ago
Topic Type: News Story (Jump to http://www.neurosciencemarketing.com)
Category: Other Online Marketing
I’m guessing marketers of products for itch relief, athlete’s foot, and the like already know this… but itching can be stimulated by seeing other people scratch, and even by images of itch-causing creatures like bedbugs. Last month’s Scientific Amer read more »
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Avatar Posted By: DaveDavis 2 days ago
Topic Type: News Story (Jump to http://www.sparkinternetmarketing.com)
Category: Other Social Media
Facebook announced a new round of changes to its site design and user interface today - in addition to changing the location of it’s ads.

In an announcement on July 20th Facebook states that the changes will result in a “cleaner, and simpler desi read more »
1 Comment     
Avatar Posted By: DaveDavis 2 days ago
Topic Type: News Story (Jump to http://synergynet.com)
Category: Other Online Marketing
Fantastic and quick read of the 22 Immutable Laws of Branding. read more »
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Avatar Posted By: DaveDavis 13 days ago
Topic Type: News Story (Jump to http://hjelmtorp.com)
Category: Other Social Media
The worlds biggest search engine Google is a steady money printing machine. Their search engine have, through no marketing or advertising, become so big it even gave birth to the phrase “Google it”. They simply developed a damn good product with the read more »
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Avatar Posted By: DaveDavis 18 days ago
Topic Type: News Story (Jump to http://www.webmasterworld.com)
Category: Google SEO
Various punctuation characters have a noticeable impact on search results - mostly from a searcher perspective. As a webmaster, you may find that your users include punctuation in some keywords, and so it can be of use to know what the effect on the read more »
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Avatar Posted By: DaveDavis 23 days ago
Topic Type: News Story (Jump to http://web-professor.net)
Category: Other Search Marketing
These nine post and tools are some of my favorites that I have written. They include the top tips, scripts, and tools to make your online life more profitable. read more »
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Avatar Posted By: DaveDavis 47 days ago
Topic Type: News Story (Jump to http://www.ppchero.com)
Category: Web Analytics
Too many times I’ve learned new things about a program when I wasn’t necessarily looking to learn new things. When using Google Analytics it’s really easy to get lost in all the data, but sometimes it’s necessary to take the time and see what inform read more »
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Avatar Posted By: DaveDavis 48 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Yahoo SEO
Just a few weeks ago, people started noticing that the Yahoo Directory lost Google PageRank. Well, not the home page of the Yahoo Directory, but the inside directory listing pages. The pages that link to your site and, in the past, past PageRank and read more »
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Avatar Posted By: DaveDavis 49 days ago
Topic Type: News Story (Jump to http://www.ppchero.com)
Category: SEM
Another fantastic article by Joe of PPC hero in their latest ROI series. At the core of any successful search marketing campaign is clearly defined goals, and tracking and measuring of these goals. This week have been discussing how to use Google An read more »
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Avatar Posted By: DaveDavis 51 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: SEM
Do you think the "traditional PPC client" has the time or interest to read through 50 different reports, and find it as interesting as you the Search Geek that got all excited that changing a keyword to "phrase" match to [exact match] caused the CPC read more »
1 Comment     
Avatar Posted By: DaveDavis 57 days ago
Topic Type: News Story (Jump to http://www.ppc-advice.com)
Category: Google AdWords
A few days ago Google announced that it would start serving third party ads on North American sites serving Google Adsense (i.e. the Content Network). Our industry is well aware that the Content Network can be like the wild west, where heroes are fe read more »
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Avatar Posted By: DaveDavis 61 days ago
Topic Type: News Story (Jump to http://www.ppchero.com)
Category: Google AdWords
Some of you may have noticed an alert within your Google AdWords account that says, “New! Automatic matching has been enabled in your account.” What is “automatic matching”? The one-sentence summary from Google states, “Your ads will now show for ad read more »
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Avatar Posted By: DaveDavis 140 days ago
Topic Type: News Story (Jump to http://blog.wired.com)
Category: Google SEO
Among search geeks and online marketers, Matt Cutts is like an internet god. As head of the quality team at Google, his job is to keep unwanted spam from landing prominently in search results, which, in some ways, pits him against online marketers w read more »
2 Comments     
Avatar Posted By: DaveDavis 141 days ago
Topic Type: News Story (Jump to http://www.altogetherdigital.com)
Category: Usability
Continuing our series of presentations designed to spread learning about the latest trends, tools & technologies in digital marketing, we invited the lovely people from eye-tracking company User Vision to come in and talk to us. You can see the pres read more »
2 Comments     
Avatar Posted By: DaveDavis 169 days ago
Topic Type: News Story (Jump to http://www.costpernews.com)
Category: Affiliate Marketing
AOL buys online affiliate marketing network buy.at | Technology | Reuters: “NEW YORK (Reuters) - Time Warner Inc’s AOL said on Tuesday it has purchased online affiliate marketing network buy.at as part of a strategy to bolster its Internet advertisi read more »
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Avatar Posted By: DaveDavis 197 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Other Search Marketing
There’s a pretty common misconception (especially on the Web where press releases are booming) that one press release alone is supposed to bring massive exposure, traffic, and links. Well sorry folks. In the vast majority of cases, that’s just not h read more »
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Avatar Posted By: DaveDavis 236 days ago
Topic Type: News Story (Jump to http://www.semgeek.com)
Category: Google AdWords
there are a lot of Search Marketers out there who already know about Google's Impression Share. But are you making it a regular part of your reporting routine? If not, you may want to reconsider. read more »
1 Comment     
Avatar Posted By: DaveDavis 240 days ago
Topic Type: News Story (Jump to http://www.modernlifeisrubbish.co.uk)
Category: Usability
Catering for smaller resolutions is a key factor for accessibility and for ensuring as many readers as possible can read your content. But how does screen size vary with locale? read more »
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Avatar Posted By: DaveDavis 254 days ago
Topic Type: News Story (Jump to http://www.msdanielle.com)
Category: Blogging
Great article by Danielle on personal branding and how many fail to realize that they are their own brand. read more »
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Avatar Posted By: DaveDavis 259 days ago
Topic Type: News Story (Jump to http://www.searchengineguide.com)
Category: Paid Search
Great article by Patrick about the relationship management with your paid search clients. read more »
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Avatar Posted By: DaveDavis 282 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Google AdWords
Got the perfect AdWords account setup? Focused adgroups, keywords and compelling ad text but getting no impressions? Time to think old school. read more »
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Avatar Posted By: DaveDavis 289 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Paid Search
CTR plays an ever more important role in PPC campaign management. With the introduction of quality score, relevancy checking and focus on the customer experience, CTR is a very important PPC metric to optimize. Raising your paid search ads CTR can b read more »
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Avatar Posted By: DaveDavis 292 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Other Social Media
The first post from our new staff writer Jennifer discussing the fundamental ways to build authority in your niche or industry. read more »
3 Comments     
Avatar Posted By: DaveDavis 309 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Usability
Why does your website offering a far superior product or service than your competition under perform time and time again? How can your competition offer the same product or service at a higher price than you? The answer just might be credibility. read more »
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Avatar Posted By: DaveDavis 373 days ago
Topic Type: News Story (Jump to http://www.redflymarketing.com)
Category: Google AdWords
This article outlines tests and communication with our Google rep about the effect of excluding pages from the main index using a blanket robots.txt exclusion and the effect this will have on the quality score of your AdWords campaigns. read more »
2 Comments     

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