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Rambler Media has sold Begun advertising agency to Google for $140 million. Begun serves up contextual ads. Rambler will also contract search technology from Google as part of the deal. read more »
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Have you ever wanted to bid more (or less) for a specific content network site you're contextually targeting? Or write customized ad text for a precise group of pages, such as news articles or relevant discussions on social networks? Now you can. read more »
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Measure either your domain, blog or page strength with SEOmoz's new Trifecta tool, which replaces the old Page Strength. Click here to try the tool out. read more »
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It turns out that when you buy site targeted ads you typically first get exposure on the least valuable pages and ad units. If the site has an offbeat category, or an AdSense ad block that is below the fold in the right column, those are the ad posi read more »
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Earlier this year, Wiep.net received a PageRank penalty I said that I’ll leave the links up (which is mandatory when you use the template) until I have a new design.

All posts that were published before this date (including the PR penalty post) s read more »
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You heard it here first folks: Google has recently updated its keyword tool to share precise volume numbers. Whereas the tool only returned relative numbers before, it now shows the precise amount of monthly search that occurred last month, as well read more »
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Maverick investor Carl Icahn is urging Yahoo investors to elect a new board, as the only way to salvage a deal with MSN. MSN has gone on record agreeing, saying it can't do a deal with the current board. read more »
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Guess who's getting closer together in bed? Google and NASA. Today the moon, tomorrow the earth? read more »
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Spend more time blogging, and less moderating, with this nifty little guide to footprints, by XMCP. Great material, and useful for linkbuilding as well for those creative minds out there. read more »
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That's what makes Yahoo!'s decision to ban freelance stock analyst David Phillips from its message boards for purported terms-of-service violations so absurd.
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Shares of Raser, which hit its 52-week high at about $18 a stub last December, ha read more »
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Gizmodo has the inside scoop. read more »
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Did you know that an official Google blog is linking to spammers scraping and republishing SEL content? Well, you do now. read more »
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Nielsen netratings' panel have an interesting list. YOu can learn a lot by observing their checkout processes, uability, conversion etc. read more »
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Self-explanatory, and pretty interesting look at the different ways to measure your internet marketing success. read more »
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A study of 1000 Internet users found 1 in 5 felt overwhelmed by the volume of search results. 1/2 never went past the first SERP. Is this hit-or-miss approach the best choice for info retrieval?

Considers two forms of personalization that can ma read more »
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A handful of Sphinners and search marketing folks got theirs in a piece by USA Today, focusing on how reviews generate leads for local businesses. Attago guys! read more »
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Marios Alexandrou speaks from experience on those campaigns where the ROI gets progressively worse. Here are the 5 warning signs to tell if your campaign is stuck in an ROI rut. read more »
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Learn about a topic that's rarely addressed - uability testing on intranets. Those of you working on corporate websites and for larger clients and/or membership sites will be very grateful to the author! read more »
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Nick James did a comparative bit of research for three items, each relating to either the Beatles, Rolling Stones or Karl Marx. Guess who came out ahead in terms of comprehensive coverage? read more »
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One of the most frustrating tasks about my job is finding reliable traffic and other usage data about websites.

But today, Mozilla CEO John Lilly and VP Engineering Mike Schroepfer said they may fix that problem in the future, via the massive ins read more »
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I'm sorry, really. Blame Dan Thies- he put me up to it:
"*You* (Aaron) could write a post about what you had for lunch and it would get more than 100 links... and it could probably go hot on Sphinn too. read more »
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Yahoo Collaborates With McAfee To Secure Search Results. Bad news for the bad guys, but good news to know. read more »
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Ridiculously well done ads by Ford for its SuperDuty Truck, featuring smart use of personas and customer targeting. read more »
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John Andrews explains and suggests where risk can be important in valuing websites. A few quality nuggets plus a quality big idea that we don't often consider in site purchases. read more »
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Mike Leis shares a great, and very original post with 5 lessons he learned from StumbleUpon. Most notably and usefully is how he uses SU for developing personas and understanding who likes his content. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008