JstaTad

How bad is it to be in automotive Search Engine Marketing right now? Demand for the brand keywords driving the greatest volume of leads for Automotive OEMs have dried up this fall and really bottomed out in October. read more »
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What's really happening with search and the economy. This is the most realistic assessment I've read about what's really going on and it compares exactly to what I've been seeing since the financial collapse began in my accounts. read more »
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Thanks for the memories Porn. Social Networking is now King. Porn's legacy for online media is important though. Porn innovates the online market place like no other industry. You have to give them there due for that. read more »
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A recent Comscore/Mediavest study (Paid for By Yahoo) claimed that Consumer Package Good Companies better get into paid search results or risk getting left behind from a branding perspective. This post nicely refutes that argument. It's great if yo read more »
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Google Personalized Search has been around for a while, but its a lot more visible to everyone now, including your SEO clients. This post is a compilation about what has been discussed about it previously...Just in case those SEO clients come callin read more »
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Allan Rimm-Kaufman explains how even his super complicated PPC bidding system (He's got a freakn' Doctorate from MIT for pete's sake) needs human beings and sanity rules with bidding to adjust to the realities of E-commerce. Read and learn how it's read more »
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The sky is falling on GoDaddy right now as we speak on the .ME sale debacle. The fascinating thing is how fast online reputation management would have to be to address all the negative stuff happening on Twitter about it right now. read more »
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Did you ever wonder how Google Adwords Expanded Broad Match really works? Relevance has very little to do with it. How do I know? They told me. All the infuriating details here. read more »
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Is it a crime against the "bloggers code" to submit blog post to a social media site for yourself or a client? Apparently, some think so. If Social Media is about "conversations" is submitting your client's blog post to a social media site just "s read more »
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Shipping Costs are at all-time highs thanks to the fuel surcharge. So why is everyone saying it's the new "golden age" of E-commerce? read more »
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If anyone is using WebPosition for SEO reports this week make sure to monitor your Yahoo listings. Apparently Yahoo rankings haven't been coming through in the reports for the last 7 days!

We have called them, but they really aren't giving us an read more »
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My experiment with "Comment Link Building" Tools Fast Blog Finder and Comment Kahuna. Using both for SEO purposes doesn't really live up to the hype, but they are good for finding blog communities that are in your niche to participate in. read more »
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Yes another Twitter Post. But this one has really interesting human interest aspects and nudity. Who really has time to spend all day on Twitter. It's exhausting. read more »
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I attended the Online Marketing Summit last week in San Diego. OMS is very different than the big shows like SES or SMX. It's geared more to the in house marketer than the Search Engine Marketing Agency. It's really similar to a Social Media expe read more »
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Not a "self-help" blog post...Just another instance of Google Adwords Expanded Match gone bad! For a search engine that preaches relevance so much they sure have a lot of problems serving up relevant ads. read more »
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I just wanted to see Luxury Crossover SUVs. What I got was mass confusion and content totally unrelated to what I searched for FLOATING around the page. I smell a Big Agency "PPC Branding Strategy" with more "loftier" goals than just selling cars. read more »
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I might be alone on the ice berg on this one, but Directory Link Building still gets great SEO results for our clients. Contrary to popular belief the sky hasn't fallen yet. The key to it is ... read more »
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My thoughts on the essentials needed to get SEM work done in the airport. As I sit in Denver International Airport tonight waiting for my 12:25 am flight to Washington D.C. as the result of too many flight delays to even count. I think to myself " read more »
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Do you know about Adwords Exact Match Impression Share. Should you care? I'm paying more attention to it than overall impression share lately. Because I've realized that most of the lost overall impression share is Broad Matched junk traffic you d read more »
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Somebody forgot to send Honda the Memo about Google Quality Score. Then again it all might be a shameless publicity stunt to generate "buzz". Bottom line advertising for keywords totally unrelated to what your site is about is not smart. read more »
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A recent trip back home for my Grandmother's funeral wasn't all bad. We didn't necessarily put the "fun" back in "fun"eral, but it was good to touch base with all those cousins who seem to be doing pretty well for themselves.

The link love part: read more »
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No one seemed to notice or perhaps even care that MSN AdCenter finally started allowing advertisers to budget their Campaigns by the day instead of the month.

Whether it will actually work the way it's supposed to remains to be seen... read more »
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I have a hard time believing this but, it makes some sense considering all the garbage search queries I've been finding in my search query reports the last few months.

Apparently they are combining ad results with the previous query searched an read more »
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How in the world do people find the time to Blog, Sphinn, Stumble,etc. and still work and run businesses? Or is that their business? Is it profitable? I need to know!

The pressure to be Sphinnable is starting to get to me... But I'm startin read more »
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My rant on bidding for Branding with PPC...no matter what the costs or terrible conversion numbers. There are just so many "Ego Bidders" who are paying unbelievable CPCs to be number one on certain keywords and there is no way possible that they ar read more »
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