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While we (surprisingly) seldom see accessibility issues discussed in SEO community, search engine optimizers should definitely both explore and implement accessibility standards read more »
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I tested Google’s new browser nonetheless and even before I could find out “how much faster it is” I was put off by a whole list of concerns and annoyances.
Read the 10 most pressing ones: read more »
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I always tell my clients that in a case where I am not finding them in my online information search, I am finding their competitor and they are losing a sale/contract. It doesn’t mean that the alternative option was better – it simply means it was m read more »
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Sometimes you come across a set of search results that just don't make any sense. For most ordinary users, I suspect they probably just move on to the next query, but for those of us deeply embedded in the world of search and SEO, these noggin'-scra read more »
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Alrighty. So when it all comes down to it for blackhat, one of the primary goals is simple. Not getting caught. Sounds simple, but it’s definitely not nowadays. The trick is to be able to trick a human. If you can trick the humans, you can trick the read more »
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While using Google not only as a searcher but also as a search engine aka website optimizer I apply so called advanced search operators which in fact aren’t that advanced once you know them. Still most people don’t use them. You know once you check read more »
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Today, we're rolling out a new feature in Google Web Search that will help you better understand how your search results are already customized. Over the next few days, you may start to see messages like this in the upper right corner of your search read more »
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Modern blog platforms, like Wordpress, make it easy for anyone to write content for a website without much knowledge of HTML or CSS. You can simply use a WYSIWYG (the Visual part to HTML/CSS code) editor. It is definitely a great way for non-technic read more »
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Sometimes it’s very useful to return to basics and refine good old SEO techniques you might forget. SOC (”source ordered content” or “front-loading”) is one such technique that basically incorporates placing content as close to the beginning of the read more »
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Yahoo’s Jerry Yang has sent out an email to Yahoo shareholders disclosing that the company will sell itself to Microsoft for $33 per share or more. read more »
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I don’t want this to sound like I think I’m above anyone else, but I’m probably part of a small majority of people who test out new ways to drive traffic to sites apart from common methods, unless you are of the blackhat sort. read more »
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Here’s a list of 50 ideas (in no particular order) to help move the conversation along read more »
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In this post, I'll highlight some important points for search optimization. While there's no a magic formula to make your site show up first on a search results page, there are some good practices when it comes to links, design, content, and the str read more »
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It amazes me that keyword density is still touted as an important on-page metric. The argument in its favor goes something like this: "The more times a term appears in a document, the higher the keyword density for that term. The higher the keyword read more »
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Having an outlined strategy that shows the path you are going to take to success is one of the most effective yet under-utilised website building tactic. It’s something many webmasters simply miss out because it takes time and isn’t necessarily enjo read more »
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We keep hearing about website internal duplicate content issues but many of us are sincerely unaware of the fact that that’s what our own website also suffers from. Why? read more »
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It was a compelling idea: In the digitized world, there’s more money to be made in niche offerings than in blockbusters. The data tell a different story read more »
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The one commonality between all successful blogs is that they offer value to the reader. And this doesn’t just occur in blogs, it occurs in our everyday lives. Our minds are constantly looking for sources of value in order to help us achieve positiv read more »
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To start, let me list a number of web properties that currently cloak without penalty or retribution read more »
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Think all you have to do is create great content, and readers will beat a path to your blogging front door? Think again. One of the best ways to grow your blog, is by participating on other social sites read more »
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What is wrong about discussing the real effectiveness of the traditional SEO techniques is that we often forget about time factor. With most of these techniques the minor effect they might have fades compared to the amount of time you have to spend read more »
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If you build a clean trusted brand many people will emulate your brand and leech off it. Everything from wrapping spam in the Google brand right on through to registering a domain name that sounds just like your name and doing mass email spam with i read more »
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When performing a site architectural review, one of the first things I look at is the site's main navigation elements. This includes top, side and footer navigation. Together, they all play an important role in both the ability of the search engines read more »
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Many SEOs ask themselves how many individual word and phrases are ideal to target together on a single URL. The tough part is - there's no hard and fast answer. The number can be as low as 1 and as high as 15 (maybe 20). Below, I'll share the proces read more »
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We now have some ideas on how those results are blended together, straight from Google, through a patent application published this week at the US Patent and Trademark Office. read more »
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