MattMcGee

Creating great content for your social network starts with preparation. Get to know the community and the types of content they like before spending your time and energy on content development. Once you know the people and what content plays well, y read more »
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Danny updates the earlier story about YouTube data/Viacom/etc. with news that the data in question may not be as detailed as previously thought. read more »
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Let's step outside the echo chamber and hear what business owners think about using social media. Good experiences: blogs, LinkedIn, Twitter, and more. Concerns: Time commitment, ROI, etc. Anita Campbell collects the stories from a conference this w read more »
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Those innovative Ask.com/AskCity maps are gone. History. Must be part of the promise to focus on core search. ;-) read more »
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The San Diego Union-Tribune is the latest major newspaper to launch a local/social network, and sites like this can offer a great opportunity for business owners to network locally with potential customers. This post includes a fairly detailed look read more »
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No official announcement has been made, but you can now target ads on LinkedIn. "Advertisers will be able to dynamically target ads by age, gender, geography, educational institution, industry, and seniority." read more »
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This Thursday, ICANN will vote on next fiscal year's budget, and included in that is a provision to charge 20 cents per registration for domain names that are deleted during the grace period. Network Solutions is urging ICANN to approve it, and has read more »
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Chris Garrett shares 5 influential books that bloggers will find useful. "...knowing about the books and the concepts they put forward can help you understand better when someone tells you that 'your blog needs to be a Purple Cow and leverage the Lo read more »
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Wendy Piersall wonders: "What can you say about making money blogging that Darren hasn’t already said? Or on WordPress that Lorelle hasn’t already said? Or on social media that Chris Brogan hasn’t already said? Or on community that Liz Strauss hasn’ read more »
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Lee Lefever and CommonCraft does it again -- a short video (less than 4 minutes) that explains the force of social media. read more »
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Chris Brogan shares a great list of requests to make LinkedIn an even better networking site, and invites readers to add to his list. On the list: Notes, Contact Groups, Comments, and more. read more »
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A post in which I talk about a brand new site with low quantity and quality of inbound links, no click-thru data, and no other evidence to suggest it should rank well for a fairly competitive term. Yet it does. read more »
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Jennifer Laycock fires back at a recent article that claims social networking is "superficial" and "populated with people who have nothing better to do with their time." Go Jenn! read more »
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SEO Hack nails it again with another funny post about all of us ... and Twitter. :-) read more »
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Every business needs happy customers and/or interested observers to help spread the business name to friends. This human element of marketing is part of the SEO Success Pyramid, and can come in several forms: buzz/viral marketing, word-of-mouth, com read more »
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See the post for screenshots of a new, sparse, and somewhat strange implementation of product results into Google.com SERPs. Like it? Don't like it? read more »
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The Twitter love-fest continues.... Jenn Laycock, Tamar Weinberg, Barry Welford, Wendy Piersall and others (myself included) talk about the best social media sites for a small business. read more »
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Kalena Jordan live blogs from SMX Sydney as Danny tackles Search 3.0, Search 4.0, and Beyond. read more »
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Jeff Quipp, Mack Collier, and others give advice to help get your company blog off on the right foot. Lots of meat and details in this post. read more »
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By enabling new conversations between friends that previously had to take place on different sites, FriendFeed has created a vibrant new feed that’s laden not only with “news” on what your friends are sharing (a la Facebook’s News Feed) but also the read more »
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Lee Odden recaps what looks like a good session at the Media Relations Summit. HP, Kodak, and Fast Company (Scoble) had speakers talking about how they approach business blogging. read more »
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Jon Mendez takes Toyota to task: "Ads set expectations. Landing pages need to meet or exceed them - no matter what. So it’s not the silly ads that hurt this campaign, it is the landing page." read more »
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Google Webmaster Central blog offers some good advice on how to handle a hack job on your site, blog, etc. read more »
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“What style of writing works best in a blog situation?” As social media evolves, businesses of all sizes are struggling to maintain a balance in tone between website, blog, and anywhere else their content and brand are represented. Good advice from read more »
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If you want to add a link to your StumbleUpon or Del.icio.us account, Digg will put the logo of that Social Media/Bookmarking site next to it. But, there are a few sites, such as Mixx, Propeller & Buzz that Digg does not put the logo next too. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008