PPCblogger

Avatar Posted By: PPCblogger 94 days ago
Topic Type: News Story (Jump to http://www.blogstorm.co.uk)
Category: Google SEO
The article remains in the Google index but no longer ranks for it’s own name. Was this the right decision by Google? read more »
8 Comments     
Avatar Posted By: PPCblogger 143 days ago
Topic Type: News Story (Jump to http://www.popularmechanics.com)
Category: Google SEO
Some interesting comments -
"So let me first tell you about Google. At Google we do not manually change results. For example, if we find for a particular query that result No. 4 should be result No. 1, we do not have the capability to manually cha read more »
2 Comments     
Avatar Posted By: PPCblogger 177 days ago
Topic Type: News Story (Jump to http://news.bbc.co.uk)
Category: Google
If your ideal workspace includes a slide, a games room, or a 'chill-out' aquarium then you should (grow up..) apply at Google.

Interesting BBC video tour of Googles new European engineering headquarters in Zurich Switzerland. read more »
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Avatar Posted By: PPCblogger 178 days ago
Topic Type: News Story (Jump to http://www.ppcblog.co.uk)
Category: Paid Search
Interesting article over at Conversation Marketing about bidding on your own brand name. The post throws up some good arguments, but like all things in life one rule simple does not fit all. Aswell as reasons to bid on your own brand there are equal read more »
1 Comment     
Avatar Posted By: PPCblogger 201 days ago
Topic Type: News Story (Jump to http://www.shoemoney.com)
Category: SEO
Joost gives his take on Blizzard Internet Marketings white-paper about SEO for WordPress blogs.

"When I found a few of these things in their report, I started looking into some of the sites they provided as an example. It took me about 2 minutes read more »
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Avatar Posted By: PPCblogger 220 days ago
Topic Type: News Story (Jump to http://www.seobook.com)
Category: Google SEO
You can learn from glitches, because many times glitches show you where and how Google is trying to shape the web. Glitches are side effects of algorithms with a targeted intent, but with too many unintended consequences and/or casualties. read more »
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Avatar Posted By: PPCblogger 225 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google AdWords
The Google Public Policy blog announced new policies for how you can use AdWords in the political debate space.

Are Google right? John Battelle thinks Google is wrong on this decision, saying:

"The first amendment is clear on speech: all speec read more »
2 Comments     
Avatar Posted By: PPCblogger 229 days ago
Topic Type: News Story (Jump to http://www.shoemoney.com)
Category: Water Cooler
I don't know why I found this so funny, but Shoemoney reviews his stay at the Stanford Court Renaissance hotel in San Francisco.

As the title hints, it didn't go well... read more »
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Avatar Posted By: PPCblogger 230 days ago
Topic Type: News Story (Jump to http://www.seobook.com)
Category: Yahoo
Aaron Wall gives a breakdown on what Yahoo must do to gain market share - "I think Yahoo! should push further in human aided search. Relevancy is based on perception and marketing. Yahoo! needs to do the following if they want to compete in search" read more »
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Avatar Posted By: PPCblogger 236 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com)
Category: Google AdSense
If you are a public company and rely on Google for a lot of your revenue, the last thing you want to hear is that your Adsense account has been “disabled.” But that is exactly what happened to Israel-based IncrediMail, which saw its stock drop about read more »
1 Comment     
Avatar Posted By: PPCblogger 239 days ago
Topic Type: News Story (Jump to http://www.seobook.com)
Category: Paid Search
I hate to curse, but this tool is bad ass. Ad Intelligence is a new keyword tool from Microsoft which is well worth using, and will probably force Google and Yahoo to make better keyword tools. read more »
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Avatar Posted By: PPCblogger 241 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Paid Search
It's a new year!

The new year means it's time to reflect on the old. Don't let the remnants of your old PPC campaigns get in your way. Conduct a full audit of your PPC campaigns, and adjust the old settings to take advantage of the new PPC featur read more »
1 Comment     
Avatar Posted By: PPCblogger 243 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com)
Category: Other Searching
Michael Arrington goes to town on the new Wiki Search.

"Many of us have waited a year as the Jimmy Wales hype machine promised a human powered search engine that could take on Google. Tonight that search engine launched at alpha.search.wikia.com, read more »
2 Comments     
Avatar Posted By: PPCblogger 248 days ago
Topic Type: News Story (Jump to http://seoblackhat.com)
Category: Water Cooler
With the New Year Comes a clean slate: a chance for change and for Improvement.

For many of you that will mean a new years resolution or two. If your resolutions require a certain degree of willpower, commitment, or persistence then this method w read more »
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Avatar Posted By: PPCblogger 254 days ago
Topic Type: News Story (Jump to http://www.seobook.com)
Category: Online Marketing
The year is almost out, and tax time is just around the corner. Here are some tips for SEOs and web marketers on how to lower your income by increasing your expenses. read more »
1 Comment     
Avatar Posted By: PPCblogger 264 days ago
Topic Type: News Story (Jump to http://www.mattcutts.com)
Category: Google SEO
In case you missed it, a short while ago we posted a video about how to use ALT attributes for images. Check it out. read more »
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Avatar Posted By: PPCblogger 284 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: Water Cooler
With Cyber Monday just wrapping up, it's time for all of us procastinators to get to work finding the perfect gifts for the geeks in our lives... read more »
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Avatar Posted By: PPCblogger 299 days ago
Topic Type: News Story (Jump to http://www.shoemoney.com)
Category: Affiliate Marketing
Interesting news from Shoemoney on the investigation of many ringtone companies and their affiliates regarding deceptive internet marketing. It appears that AzoogleAds will 'voluntarily' contribute $1MM to the task force’s legal and investigative fu read more »
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Avatar Posted By: PPCblogger 310 days ago
Topic Type: News Story (Jump to http://www.seroundtable.com)
Category: Google AdWords
Interesitng find by the Zorgloob blog which shows screen captures of an internal Google tool that assigns dollar values to the organic search results at Google "to help prioritize new customer acquisition" in Adwords.

Mmmm. read more »
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Avatar Posted By: PPCblogger 316 days ago
Topic Type: News Story (Jump to http://www.apogee-web-consulting.com)
Category: Google AdWords
Google is billing advertisers everywhere for paid search clicks when, in fact, no searches have taken place. Google AdSense for Domains + DomainSponsor.com = Fake Searches Click Fraud. read more »
2 Comments     
Avatar Posted By: PPCblogger 320 days ago
Topic Type: News Story (Jump to http://www.ppcblog.co.uk)
Category: Paid Search
Lets talk ‘blackhat PPC’. After I read a article over at SEW sometime back about blackhat pay per click, I thought I would write about a few other sneaky tricks used within PPC. More specifically in the PPC affiliate marketing space. read more »
2 Comments     
Avatar Posted By: PPCblogger 325 days ago
Topic Type: News Story (Jump to http://www.micropersuasion.com)
Category: Paid Search
I don't agree with the whole article, but some interesting arguments on why PPC spend might start to fall as the market matures. read more »
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Avatar Posted By: PPCblogger 337 days ago
Topic Type: News Story (Jump to http://www.ppcblog.co.uk)
Category: Google SEO
I’ve been away for a while relaxing in the sun, so perhaps it’s the the reality of coming back to England to sub 10C temperatures that have caused me to feel quite so negative. But why should a site decide against paying for a link for pure search r read more »
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Avatar Posted By: PPCblogger 366 days ago
Topic Type: News Story (Jump to http://www.ppcblog.co.uk)
Category: SEM
Do you think that if Incisive Media could go back in time, things might of been done a little differently? I don’t know what happened, I am looking at this purely from a business point of view... read more »
1 Comment     
Avatar Posted By: PPCblogger 375 days ago
Topic Type: News Story (Jump to http://www.shoemoney.com)
Category: Affiliate Marketing
I LOVE talking to cab drivers in Las Vegas because they are always open and there is really nothing you can’t ask them that is off limits... read more »
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