UtahSEOpro

The Google Webmaster Central Blog posted a video interview created by Juliane Stiller of Search Quality Team. Juliane interviewed Matt Cutts about search spam for the German Google Blog. My favorite question and answer set was when was the first tim read more »
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In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines and today's in-depth look, The Ultimate Guide to read more »
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Sarasota SEO says "The job of an SEO has started to encompass many more roles; I think we all agree on that, but there is more that we all need to consider. I don’t think I am doing my job at all until I evaluate the web site and its issues - coding read more »
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ShoeMoney's honest answer is there is no future in SEO. From my experiences I am seeing Google SERPS results strongly influenced by Google Toolbar data, Google User history, and Google Analytics data. Googles combination of SEO and social voting via read more »
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Each year I, Scott Jason, spend the first three months looking for the best and most innovative SEO tips of the previous year's end. This year I have what I believe to be the best 3 SEO tips in a decade! read more »
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The volume of U.S. searches done through Google dropped to 5.86 billion from 6.14 billion in February, and the worldwide volume of searches also declined, comScore said on Wednesday.

The drop was partly due to February being two days shorter than read more »
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"As with most mergers, there may be reductions in headcount. We expect these to take place in the U.S. and possibly in other regions as well. We know that DoubleClick is built on the strength of its people. For this reason we'll strive to minimize t read more »
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There's been a tremendous amount of hoopla online over the last couple of months related to social media marketing strategies being implemented by AD and PR agencies. Unfortunately, many of these types of agencies seem to be trying to make a square read more »
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How many great stories are being missed because this flawed algorithm? It's hurting people for having loyal friends - digg decided "friend variety" is a good way to judge the quality of a story. And guess who has lots of random friends? Top users. read more »
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As more and more companies turn to organic search to gain a competitive advantage while promoting their products and services, it can be increasingly difficult to achieve high rankings for the generic terms that everyone in your industry is pursuing read more »
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Affiliates and small companies are ideally placed to react quickly to algorithm changes but how can big brands do the same?

Search engine optimization isn't a subject that sits well within the marketing departments of most large brands. read more »
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Millions of web site owners face the same challenges in marketing their web sites. Due to ad bombardment-induced apathy in web users, marketers have seen a decline in advertising's effectiveness. This has left many seasoned web site owners scramblin read more »
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Bart Gibby did a search for “knol”. The 1st result of course was a stock market quote for the company Knology, Inc. Luckily for them their googleblog.blogspot.com post about the knol encyclopedia does come up second.

However, this is only one of read more »
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So are we hearing the Silence of the Lambs in response to SES London chair Mike Grehan's ClickZ Experts column "The Diminishing Value of the SEO Shop ." Claims SEO is stuck in a time warp and not keeping up with the search engines themselves. Does t read more »
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An examination of Dennis Kucinich's presidential campaign website, looking at Search Engine Optimization elements, Social Media promotion and also looked at the search engines to see if the Kucinich campaign was doing any type of PPC spending on any read more »
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Stoney deGeyter teaches us how to increase conversion rates through our web forms. read more »
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Jaimie Sirovich provides very straight forward PHP code to use for cloaking.

The script detects bots, like Google, via user-agent and an always up-to-date list of search engine IPs from iplists.com read more »
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For those who could not make it. Utah Web Services highlighted the best information from the best sessions for you. read more »
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Story Highlights:

# eMarketer: Spending on behavioral targeting will nearly double to $1 billion next year

# Privacy groups have called for the creation of a "do not track" list

# Users' comfort with data profiling has shifted over the year read more »
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A very thorough and intellectual analysis into the patents of Phrase Based Indexing and Retrieval (PaIR) in regards to document analysis with Google's algo.

Also explores a comparative analysis of Latent Semantic Indexing and Analysis (LSI/A) an read more »
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Example code and tutorial on how to block out bad traffic with .htaccess on an Apache server. read more »
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Use javascript to track your clicks and please search engines at the same time. read more »
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Jordan Kasteler's video on Latent Semantic Indexing and Phrase-based Indexing and Retrieval. Explained in a very simple manner. read more »
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Checks page index frequency and calculates a score for your site. read more »
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http://cheeso.members.winisp.net/IIRF.aspx read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008