amyk

There definitely are some unique challenges to B2B search engine marketing when compared to its consumer counterpart. However, if you can redefine your expectations and approach to better meet the B2B audience, then you will find like I did that it read more »
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If you’re interested in working smarter and improving campaign results, be sure to check out two of the more recent reporting roll-outs - Google’s Placement Performance Reports and Search Query Reports. read more »
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With Google’s Quality Score taking on more and more importance and Yahoo and MSN now adopting similar ranking methods, some new challenges have arisen for the conversion-based marketer. read more »
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