anthonyverre

VerticalResponse, an email and direct mail marketing provider, surveyed small businesses about online marketing and social media. Some results: read more »
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Why Kumo.com Will Fail As Rebranding: Let’s start with the fact that Microsoft is trying too hard to be that nice, neat, and all-expansive buzz word: “Web 2.0″. What will really happen if they rebrand to Kumo: read more »
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The topic finally seems to be making it’s way to the mainstream. Do I think that Bruce has got it right? Yes, Bruce got it right: search engine position and rank is dead. I think Bruce is leading SEOs astray read more »
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Congrats to Google For Allowing the Woot Ads, a step in the right direction. The ad, in itself, is brilliant. The marketing behind it is brilliant. And, before you start condemning Google and Woot, think about what it means for PPC advertisers. read more »
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Like FaceBook, the MySpace ROI Will Be Dismal: The ROI will not be there. Advertisers are going to kick in a lot of money and get very little out of it. Why? Three considerations to take into account: read more »
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For the past month, I have continually tried to re-install the Firefox 3 browser, and found that it continually crashed or tweaked out so badly I had to uninstall it. FF3 offers a survey upon deletion, and once completed allows for the download of read more »
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Testing of blended ads. Other ads, however, weren't as blended in with the theme of the site. Surprisingly, after viewing analytics, learned that blending hurts: the non-blended ads performed better than the ones that fit in too well with the site d read more »
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Google has confirmed that they are testing displaying search ads under the search results. You and I are accustomed to seeing AdWords ads at the top and right hand side of the Google search results page, but we never see them under the search result read more »
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Blink, and you might have missed it. Google's now doing synonym searching. It's something they quietly noted in a past Google blog post and one that comes up again today in a post that covers how Google uses experiments to improve the search inter read more »
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Nothing says 90's relevance like Jerry Seinfeld. Instead rebranding themselves as forward-thinking and futuristic, they have relegated themselves back to 90's when Microsoft was king and Apple had yet to break through with the iPod. The days of yore read more »
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Is your SEO is being left out of key decisions and discussions? Are projects going live without any SEO input until after the launch, or are SEO struggles to get changes prioritized and live on the site? Adopt a Pro-SEO culture in your workplace. read more »
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The question whether or not Google is a monopoly is a sound one. Google has been steadily drowning the competition for over two years, each year pushing them (Yahoo, Live, and Ask) further in the undertow. But are they are true monopoly? read more »
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The discovery phase of every SEO program is possibly the single most important aspect an SEO does to build successful organic optimization. Your keyword analysis is the central core to every program; it’s where the success starts and where the failu read more »
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I’ve been using Twitter for a couple months and there’s a new contender in town called Plurk. Lots of blog writers have written articles comparing the features of both messaging systems but I wanted to take a new look into the two competitors. I wan read more »
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Not A Good Sign Cuil Will Contend with Google (Or Anyone For That Matter) read more »
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Once again, Microsoft is a “Johnny-come-lately” in the area of web innovation. And, this effort, while valiant, is doomed to fail as all the rest of the MS search endeavors have. And, we know that if Yahoo ever builds a webpage relevance toolbar, it read more »
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The Dissolution of SEO Misinformation. Scouring the blogs lately, I’ve seen a couple get frank with the SEO community about respecting one another and “SEO haters” and misinformation. So a special thanks to Graywolf’s SEO Blog and Search Engine Rou read more »
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Why Small Business Should Use Flash Sparingly. It’s about two weeks past the big announcement by Google Webmaster Central Blog about indexing flash on websites. I know, personally, I’ve fought off a rush of designers who wanted to create heavy-laden read more »
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On the first day of this month, SE Roundtable reported that Google and Yahoo were to begin indexing Flash files. According to the pertinent Google Webmaster Central blog post, Google is able to crawl the contextual elements in these blog posts. The read more »
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Ever since Google launched Universal Search, SEMs have been trying to leverage it to get their site into the first position within the vertical search engine that is ranking in the top slot. read more »
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It's been a long held concept that natural search, aka SEO, is a top internet marketing tactic for acquiring better conversions, leads, and ROI. Now, eConsultancy has collected data and documented a study in the U.K. showing that natural search is t read more »
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Let me start off by saying I know this won’t be a popular post. In fact, I’m sure I’ll incur wrath from some of the community, but this has to be said. Twitter is going to perish. My Twitter Break-Up Letter: read more »
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Whether you’re a seasoned PPC’er or setting up your first campaign, there are some steadfast guidelines to pay attention to in order to maximize your client’s advertising dollar for good ROI (return on investment…see, I told you this was a beginner’ read more »
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Three years of work and thousands of developers to produce the new browser. Many of us in the SEO/SEM/Search Marketing industry, as far as I can tell, have nothing but complaints about the browser thus far. The main issue: continually crashing. read more »
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Last night, while at the Brewers game, a very trusted source (who will go unnamed to protect their identity) happened to mention to me that during a client meeting, his client mentioned this “secret society” that only the largest corporations are in read more »
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