billslawski

A Yahoo patent application strangely strays away from processes involving search engines to explore Web Mining. It focuses upon analytics involving specific queries from search engines and site search, and how those can be used to improve the conten read more »
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The Merjis Internet Marketing Blog explores the spread of "wildly inaccurate information" from Google and other commentors on geotargeting, and some of the experiments they've conducted involving those myths. read more »
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An exploration of some areas that a small business may be better able to take advantage of in their marketing and search optimization related efforts than a larger business. read more »
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Jonathan Mendez uncovers a method that Google may be using to discover new pages - through following the use of mapping data in Google's Maps API.

Gets you wondering how else they may be collecting information that doesn't seem quite obvious on read more »
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This morning, the Live Search team announced a couple of additions to their search service, in the first part of a two post announcement - Auto Spell Correction and Stemming.

They explain the additions in terms of how they help to "meet the int read more »
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Call the theatre, and choose a menu option to hear information about "Finding Nemo" or "American Gangster." Your choice could determine the targeted ads that you might be shown on a web capable handheld. Make calls to lots of folks with Italian last read more »
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Yahoo's Slurp visits my sites frequently. Much more often than Googlebot, or msnbot. I thought Slurp was just being friendly. Now I believe that Slurp is doublechecking all my links to find transient ones that it doesn't have to index. A Yahoo p read more »
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A recent presentation at KDD 07 with Yahoo's Chief Data Officer, Usama Fayyad, describes some interesting Yahoo case studies on advertising that are definitely worth watching if you use paid search. The one on Harris Direct provides some intriguing read more »
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Tomorrow, July 11, Google will be introducing Mapplets for public use. These Google gadgets allow people to use previously created mapping mashups o read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008