bwelford

As social media occupy more of our time, it is important to make our interventions as visible as possible. Tags keep classification in our hands and complement what search engine computer indexing may do with our blog contents. With WordPress Vers read more »
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An excellent detailed account of a gathering in Vancouver, BC, Canada that drew three times as many participants as planned. They were fully briefed on all the exciting things you can do with WordPress by some real experts. Well worth a read. You read more »
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Problogger gives some great tips on how to be a more effective blogger - it's all about setting boundaries. read more »
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Google may be changing the format of its keyword query search engine report pages (SERPs). Separate items may appear where relevant rather than just a group of two from each domain. read more »
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Twitter limits its human writers to 140 characters and is a success. Google SERP snippets are 155 characters and are written by computers. The winner is? read more »
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Great news from Andy Beard re Kathy Sierra. She will be back to blogging soon. read more »
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This is a superbly crafted blog post by Andy Beal, as guest author on Problogger. Very well worth a read. read more »
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If I may be permitted, I would like for one final time to discuss a somewhat tangential idea. It comes to mind after seeing the thread that Lyndon has started entitled, Saddle Up Boys and Girls, Sphinn Needs a Posse. If you work your way down the read more »
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The message is clear. Blog posts are just regular web pages like those to be found in any website. Indeed given Google’s fixation on inlinks (or back links as they somewhat confusingly describe them), it is not surprising that blog posts tend to be read more »
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WordPress blogs may be hacked in a way that is not immediately visible. Unfortunately it is becoming a more and more frequent occurrence. This threat means that you should be always vigilant, particularly at weekends and holidays. The hacker can ach read more »
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It's very choppy water in the search engine sea what with Mahoo and Go(og)liath. Ask has always had a problem focusing and it sounds as though it's going to get even worse. read more »
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I don't believe anyone else has spotted this that I'm aware of. It only appears in a small fraction of web pages. Presumably this happens when Google has a larger inventory of advertisers for a particular topic. read more »
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Some useful advice on how to better optimize a PPC program. This approach is well-worth consideration. read more »
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Search engines are widely used by prospects as they shop. Search engines are now behaving more like stores, so suppliers may need to pay the search engine fees to get exposure on their "shelves". Organic or natural SEO (Search Engine Optimization) i read more »
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I used to be one of the strongest proponents for Google Blogsearch. However for some time I have been despairing of its quality. As Lisa Barone said, it's chock full of spam. In addition whatever algorithm it is using does not produce relevant blog read more »
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Checking tagged RSS news feeds for YouTube videos is a good way to get to the meat quickly. read more »
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Perhaps ASK will turn out to be the strong number 2 in the market eventually. Google may be overwhelming Yahoo and Live but ASK is holding its own. Google has even suggested it may become more ASK-like in the future. read more »
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The present furore over the PageRank wrist-slapping for many major websites should be a warning signal to Google. Perhaps it's time to give up on the now discredited PageRank that can only bring them grief. Perhaps for their second decade, they sh read more »
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Google's attempts to resolve the paid-links furore may well turn out to be futile. Perhaps it's time for Google to move on and reduce the back link influence while improving the relevancy of their search processes by using all that other data they read more »
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Bob Massa (the SEO Guru) discusses SEO at length. There's a great nugget of truth to be found here. Even though clients may be looking for the wrong things from SEO, better to give them that and more than lose the sale by trying to educate them. read more »
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Google's mission is to catalog all information. Now it will start hosting a large slice of that information that comes from four major news agencies. How large will GOOGland become in the future? read more »
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This beta version of a new search vehicle from Microsoft requires you install Silverlight. After that, do you like the look and feel of this? I guess it shows Search is now all about marketing. read more »
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If top ten lists offend you, please pass on to the next item.

For the serious deca-listers, I have a serious question. It seems to me that David Letterman created much greater interest by always counting down with the best entries at the end. I read more »
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Mike Cohen, Google's speech technology group manager, was the opening keynote speaker at SpeechTEK 2007 today. He focused primarily on his company's speech-powered mobile program, GOOG411. However it may signal how Google is approaching the Mobile read more »
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Sandra Niehaus has asked Why Isn’t EVERYONE #1 on Google? In some ways prospects who ask an SEO to improve on a #2 or #3 Google ranking can be even more difficult. read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008