claypots

Avatar Posted By: claypots 232 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google SEO
Google's Webmaster Central blog wrote a best practices for moving your site to a new domain. I am happy with Google's write up and it is a great first step, but I am a strong advocate of a Google Certified Domain Change process within Webmaster Tool read more »
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Avatar Posted By: claypots 232 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google
Google has announced that AdWords is no longer a requirement for Website Optimizer. In fact, you can now go to google.com/websiteoptimizer and register, for free, to use Website Optimizer, even if you do not have an AdWords account. read more »
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Avatar Posted By: claypots 239 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google
Danny's interview with Marissa Meyer... how "Previous Query" refinement will soon come to natural listings on Google, plus how Australia is to get StreetView mapping, Google testing how well Yahoo monetizes, how Orkut might have to be replaced in th read more »
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Avatar Posted By: claypots 239 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Google
The Wall Street Journal said this is a very limited test, triggered by a "very limited percentage of Yahoo's Web search queries." Why would Yahoo do this? Reportedly, Google's ad generate more revenue and Yahoo may have areas where they have limited read more »
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Avatar Posted By: claypots 241 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: SEO
A framework to help you evaluate where your organization's SEO practices are and where they need to go.

All organizations, big and small, go through a SEO maturation process. Many start with a rough plan to make a website search engine friendly, read more »
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Avatar Posted By: claypots 266 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Google
Coming off the heels of the DoubleClick acquisition approval, Google has launched their first DoubleClick-enabled product; Google Ad Manager. The free service, currently invite-only, allows publishers to easily manage their ad inventory and better s read more »
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Avatar Posted By: claypots 281 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Google Other
I’m amazed at the logic (or lack thereof) behind the recent sell-off of Google stock amid Comscore’s report of flat YOY January paid search click-through rates. read more »
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Avatar Posted By: claypots 286 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: SEM Industry
If you’re a search marketer (paid or organic) and you’re not familiar with the emerging semantic web than you’ve got some reading to do. read more »
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Avatar Posted By: claypots 289 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Google SEO
Google has released a very useful SEO beginners guide entitled: Making the Most of Your Content: A Publisher’s Guide To The Web. The guide doesn’t provide any earth shattering insight (it’s for beginners) but it is a useful tool to back up your reco read more »
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Avatar Posted By: claypots 301 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Google Other
MSNBC’s red tape chronicles blog written by Bob Sullivan has an interesting piece on how Google search engine results pages and their 'I'm Feeling Lucky' feature are being used by email spammers. read more »
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Avatar Posted By: claypots 302 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Ask.com
Ask has launched a Digg-style news portal called Ask Big News. read more »
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Avatar Posted By: claypots 307 days ago
Topic Type: News Story (Jump to http://www.searchenginuity.com)
Category: Paid Search
The Super Bowl is always a fun time of year for search marketing and you don’t have to spend millions to benefit from the massive audience. Here are three tips to an effective Super Bowl search marketing campaign... read more »
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