jameszol

Which keywords should you use in your title? In your blog post? Optimize your posts for more search volume if you use Wordpress! Wordpress plugin that adds convenient sub menu style links to Google's Keyword Suggestion tool, KeywordDiscovery's free read more »
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Sweet Google Logo Music Video Done to Michael Jackson's Just Beat it...lol! read more »
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Eric Enge and Rand discuss white, gray and black hat link building techniques that were mentioned at SMX Advanced. read more »
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:) You have to see Matt Cutts' moves in this music video! read more »
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New version 6.0! This version includes new bulk editing tools, better downloading for account statistics, and a new option for updating minimum CPC bids. We've also listened to users' requests for support within AdWords Editor for CPC placement targ read more »
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Take a look at Google’s 1998 homepage and see if you can guess its most innovative feature... read more »
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The SEM Daily page lists some of the top resources (18 of them for now) for paid search/sem and their most recent blog posts. Similar to AllTop.com while leaning towards a PPC focus with a healthy dose of SEO mixed in. More resources will be added read more »
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Don't forget to count and measure your micro conversions! read more »
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What the...a freaky Danny cut out on flikr...found this funny picture in the "Search in Pictures" post on Search Engine Land today. All credit to Search Engine Land for the find - here is that post url:

http://searchengineland.com/080321-120131.p read more »
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iMedix is one of the more exciting vertical search engines on the market. Not only are they a recipient of the Best New Startup Award from the Crunchies, they're also very highly regarded in the marketplace by a lot of smart players. Not everyone's read more »
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Do you agree with these numbers? $1.35 - Average value to a retail Web site of a visitor who comes in through a search result. $1.91 - Value of someone who comes through a paid search ad. read more »
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PDFs are a great way to publish content. They are consistent, lockable and high-quality. But if PDFs aren’t created properly, search engines won’t be able to index what’s inside -- resulting in a huge waste of quality content. read more »
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Covers the most common ways to quickly rewrite urls so they are more friendly for search engines and users. read more »
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The AdWords quality score is a sore spot for some advertisers, a non issue to others and a mystery to others. I receive dozens of e-mails a week with paid search questions and more than half of them are in some way related to the AdWords quality sco read more »
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Rimm-Kaufmann shares some excellent advice about building and managing huge keyword lists. It really is "all in the bidding". From the article: "Getting tail bids wrong en masse is suicide." read more »
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David discusses the latest and greatest way AdSense publishers can make money - with video advertisements. David says: "These media types are scary to many advertisers because they seem to be so far outside their “text ad comfort zone."...advertiser read more »
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Excluded keyword limits have increased from 50 to 250 to help relevance read more »
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1. How-To Customize Your Google Analytics Dashboard; 2. Google Analytics KPI Gadget for iGoogle; 3. SAP Business KPI Community; read 5 more... read more »
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On this channel, you can watch Fred Vallaeys, our AdWords Evangelist, discuss conversion tracking and bid management, learn the basics of ad quality, receive tips on how to brainstorm negative keywords, or view a webinar on the AdWords Conversion Op read more »
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Sometimes a marketer makes a mistake by pulling the trigger before aiming. We have all done it - I know you’re lying if you tell me it hasn’t ever happened to you.

Does this cycle happen more often than we would like to admit?

Perform Minimal read more »
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Letter to Microsoft that makes a lot of sense - if the acquisition is approved on all fronts, they should make swift use of Panama. read more »
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My natural inclination is to share. I like sharing information, personal stories, problems, news, tools, life, etc. It’s just who I am and I think that’s one reason I love this industry…

That was until I felt the wrath of Google over the past wee read more »
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I believe the Quality Scores that are visible to us in AdWords are only there to give us a vague idea of keyword relevancy to everything else - which is nothing new. Perhaps the new part is that I think REAL Quality Scores are dynamic and change EVE read more »
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You have to see this picture - very funny! read more »
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Earlier today I came across what I will describe as the most uninformed, embarrassingly inaccurate description of AdWords I've ever seen that wasn't written as a joke.

The title of the article linked to above is Tech Solutions Your Small Biz' Can read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008