soulfood

Avatar Posted By: soulfood 3 days ago
Topic Type: News Story (Jump to http://buzz.yahoo.com)
Category: Search Marketing
To develop the Yahoo! Year in Review, their editors analyze search queries based upon a number of factors, including absolute volume and growth versus previous periods, to see which themes and trends bubble to the surface. Individual users and their read more »
2 Comments     
Avatar Posted By: soulfood 13 days ago
Topic Type: News Story (Jump to http://www.usatoday.com)
Category: Display Advertising
Hopefully this is the confirmation of longer term good news. I found the last 3 lines in this article heartening… read more »
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Avatar Posted By: soulfood 20 days ago
Topic Type: News Story (Jump to http://nickdenton.org)
Category: Display Advertising
Nick Denton, owner of Gawker Media, is predicting a 40 percent-plus decrease in internet advertising. His numbers are based on the model of a Morgan-Stanley analyst who makes a connection between a decrease in Gross Domestic Product followed by an e read more »
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Avatar Posted By: soulfood 44 days ago
Topic Type: News Story (Jump to http://blogs.zdnet.com)
Category: Social Media
Companies need to stop believing the hype that social media is an “everything drug.” It’s not. It’s a strategy that needs to be considered and tailored to fit specific business needs. Here is the reality check. read more »
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Avatar Posted By: soulfood 45 days ago
Topic Type: News Story (Jump to http://www.youtube.com)
Category: Web Analytics
A video that breaks down Google's Free Multivariate Testing tool, How it's used and how it benefits the user.

Bit long(25 min) and bit on the dry side but very informative video. read more »
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Avatar Posted By: soulfood 48 days ago
Topic Type: News Story (Jump to http://www.wordtracker.com)
Category: Search Marketing
Veteran internet marketing expert Ken McCarthy tells us how to combine sound business methods with online marketing to turn the negativity and chaos of recession into an opportunity to beat your competitors and build your business. read more »
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Avatar Posted By: soulfood 48 days ago
Topic Type: News Story (Jump to http://www.wordtracker.com)
Category: Paid Search
Wordtracker's own PPC expert, Ian Howie, explains how you can bid on negative keywords to increase your PPC profits by making sure your adverts do not appear for irrelevant searches. read more »
1 Comment     
Avatar Posted By: soulfood 90 days ago
Topic Type: News Story (Jump to http://www.evisibility.com)
Category: Social Media
As I continue to build my credibility of a Social Media Specialist, and in my efforts for what it’s worth, I wish to contribute what I think is the best practice in social media marketing. read more »
1 Comment     
Avatar Posted By: soulfood 90 days ago
Topic Type: News Story (Jump to http://www.wordtracker.com)
Category: Paid Search
Pay Per Click can be a little daunting, especially for small businesses who don't know the tactics to use in this type of advertising campaign. Wordtracker's very own PPC expert, Ian Howie, takes us through the seven stages of Pay Per Click, includi read more »
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Avatar Posted By: soulfood 134 days ago
Topic Type: News Story (Jump to http://www.seomoz.org)
Category: SEM
Pause your SEM spending money immediately. Why? Because there are two things you can do to get your website visitors even cheaper, and then start your spending again. Do these two fairly simple things! read more »
1 Comment     
Avatar Posted By: soulfood 146 days ago
Topic Type: News Story (Jump to http://www.bestrank.com)
Category: SEO
Adobe says they're making it easier for Google to index flash programs. However, improved flash file indexing does not provide much help to webmasters. Here's why... read more »
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Avatar Posted By: soulfood 168 days ago
Topic Type: News Story (Jump to http://www.nytimes.com)
Category: Google AdWords
Who controls Google's quality score? A 29 year old.... read more »
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Avatar Posted By: soulfood 188 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Web Analytics
30 blogs to expand your knowledge and expertise about web marketing and web analytics. read more »
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Avatar Posted By: soulfood 211 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Web Analytics
Omniture. They are the leaders in web analytics and testing tools. They do have some amazing products (which I use daily), but it looks like even they could be practicing what they preach a little more. But why? read more »
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Avatar Posted By: soulfood 229 days ago
Topic Type: News Story (Jump to http://www.makeuseof.com)
Category: Web Analytics
Great guide for all you wannabe web analyst out there! read more »
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Avatar Posted By: soulfood 231 days ago
Topic Type: News Story (Jump to http://www.evisibility.com)
Category: Paid Search
When working with national and international Fortune 1000 clients, I often observe that their brand is so strong that it provides 80% of the conversions at 20% of the total budget spent (the Pereto principal at its finest).

This is where the Int read more »
4 Comments     
Avatar Posted By: soulfood 238 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Web Analytics
Relax, and grab a cup of coffee (or pot) or your favorite beer (or 6 pack) or glass of wine (or bottle). Because you are going to be here for a while! Gathered here is a pretty big list of all the more interesting web analytics videos found on the I read more »
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Avatar Posted By: soulfood 244 days ago
Topic Type: News Story (Jump to http://www.seosurvivor.com)
Category: Tips & Tools
SEO for Firefox is a Mozilla Firefox add-on that every SEO professional and enthusiast should have, along with SEO Quake. Ricardo shares his insight on when to turn it off. read more »
1 Comment     
Avatar Posted By: soulfood 246 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Online Marketing
Why doesn’t every major online business offer a customer survey site like this? read more »
1 Comment     
Avatar Posted By: soulfood 258 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Video Search
Watch Your TV Favorites. Free. Anytime’ - that's the tag line for the brand new so-called ‘YouTube Killer’ website, Hulu.com, but how does it actually live up to its tag line and rate as a website? read more »
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Avatar Posted By: soulfood 323 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Web Analytics
How to influence your highest paid persons opinion... first in the a new series of 'win at web analytics' posts. Good stuff! read more »
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Avatar Posted By: soulfood 344 days ago
Topic Type: News Story (Jump to http://www.wired.com)
Category: Other Social Media
The future of advertising isn't writing better slogans or using cool photography or video. It's creating interactive stories people can explore over their phones, on the web, maybe even through a flash drive hidden in a bathroom. It’s a new art form read more »
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Avatar Posted By: soulfood 358 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Web Analytics
Some of these predictions may seem a little far fetched, but I can definitely see Google acquiring Web Trends or Omniture in the future - they surely need to get into the more advanced analytics side of things - their free solution will only go so read more »
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Avatar Posted By: soulfood 387 days ago
Topic Type: News Story (Jump to http://www.rimmkaufman.com)
Category: Paid Search
Good Paid Search article, - Test fast, test often test fast, test often. read more »
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Avatar Posted By: soulfood 388 days ago
Topic Type: News Story (Jump to http://rich-page.com)
Category: Search Marketing
If you are an avid Spinner, I am sure you don't need to be sold on shopping on-line. An interesting look at on-line shopping vs. shopping at a brick and mortar store... and pretty funny! read more »
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