stugots

Avatar Posted By: stugots 412 days ago
Topic Type: News Story (Jump to http://www.trenchmice.com)
Category: Water Cooler
The parable of the boiled frog, a good friend stuck in a crappy job, and reflections on life's priorities when the water starts getting too warm. read more »
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Avatar Posted By: stugots 474 days ago
Topic Type: News Story (Jump to http://www.trenchmice.com)
Category: Domaining
A business idea started with the name "InsideScoop", and by the time it went live the name had become, "TrenchMice". How the small team, without external funding, came up with a new name for the site. And describing all the dead ends in some detai read more »
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Avatar Posted By: stugots 481 days ago
Topic Type: News Story (Jump to http://www.trenchmice.com)
Category: SEO
A site was built by technical folks without much regard for SEO, in the expectation that SERPs would take care of itself since the site would be great. We face facts six months later that we need to go after at least the low-hanging SEO fruit. As read more »
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Avatar Posted By: stugots 481 days ago
Topic Type: News Story (Jump to http://www.trenchmice.com)
Category: Blogging
For SEO reasons, we moved our blog from its own domain (http://www.cogotooptimus.com/) to a page within the site we are building and promoting (http://www.trenchmice.com/blog/). Although conceptually simple, we ran into unexpected SEO negatives fro read more »
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