tinfish

Google are currently beta-testing a new service, called ‘Automatic Matching’. The premise is simple – if you aren’t spending your complete budget, then they will show your adverts on searches that you aren’t bidding on, if they think it will be succ read more »
Discuss     
Large firms are missing out on the benefits of SEO as search marketers internally wrestle over strategy and vision. read more »
Discuss     
PPC agency professional Steve Baker sets our friend Gene Marks straight on a few things when to comes to adwords and small businesses. read more »
Discuss     
An interesting take on Stuart Small's 80:20 comment on Google results click through rates. Steve Baker explores the fundamental flaws in the argument and explains why in reality PPC ads receive more than 20% of all possible clicks. read more »
Discuss     
"We all know that when people think computers that they think Geek! Nerd! Swat! Wedgy! Well let me tell you computers are cool, in fact they’re Coogle!

SEO..What’s that? Try explaining that one in your social circles, 6 pints later and the same p read more »
Discuss     
What does Christmas mean to you? Carol singing? Eating too much? Morecambe and Wise repeats? Giving people nice presents, and getting socks in return?

If your online business sells the sort of things people buy at Christmas, and you have a PPC ca read more »
Discuss     
Some good informative info here on common adwords questions, useful for beginners and more advanced ppc pros alike. read more »
Discuss     
An indepth look at Rohit Bhargava's five points for Social Media Optimisation thinking, including practical advice on how the points can be forfilled and thoughts on the evolution of the SMO industry in general. Yes, this is my article. :) read more »
1 Comment     
Got a small PPC budget and a horrendously long list of target keywords? Do not fear as Steve Baker has the answer. read more »
1 Comment     
Another excellent post from PPC aficionado Steve Baker. A nice follow up to his previous post on finding the PPC Sweet Spot examining the hidden costs on bidding more to move up the results. read more »
Discuss     
An interesting & indepth article explaing why being top of the PPC ads is very rarely the best place to be. Complete with practical examples and mathematic theory on how to find your PPC advert's 'Sweet Spot'. read more »
1 Comment     
Search Marketing Expo

Save the date for:
SMX West - Feb. 10-12, 2009
SMX Munich - April 22-23, 2009
SMX Social Media Marketing - April 29-30
SMX Advanced - June 2-3, 2009

Search Marketing Now

Learn more about search marketing through free online webcasts and webinars from our sister site Search Marketing Now.

Upcoming Webcasts: