CezAre

The online community has been in an uproar since the news that someone is in the process of obtaining a trademark for the term “SEO.” Jason Gambert of Modern Consulting Solutions has gained approval from the Trademark Office and is now moving toward read more »
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How you measure your SEO success, is that only the Ranking Reports? or should you use other KPIs? A detailed post about how to measure your SEO success matches with your actual Goals. read more »
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Loren Baker over at Search Engine Journal discusses the new Yahoo! acquisition, Index Tools and how Yahoo! is making Index Tools free to some users. read more »
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"We all know that Money Expert have been buying links. They know it. You know it. Google even knows it...........Serving different content to the search engine and the customer. Naughty, naughty." read more »
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Bill gives us a little background on the whole - Google Form Search methodologies and some insight into what to expect.(the post ain't new, but VERY relevant with recent discussions)

-SEO by the SEA - There are a number of strategies used in thi read more »
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oK... Now (the)Lisa is digging into the fray. I might just have to jump in with a rant myself in the comming days... so many rants, so little time... *sigh*

Bruceclay.com - As you might imagine, I disagree with Jill. Taking a look around, I think read more »
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Part of any link building campaign should always include the internal Link Architecture that you have within your domain and off the domain for link building activities. I tend to use the term Link Architecture because it is similar to the Informati read more »
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A list of things that Good SEOs will do. Some examples from the post:

1. Don’t always tell you what you want to hear, right from the start.
2. Use a teaching oriented approach.
3. Start strategic. read more »
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Ann Smarty explains in detail how to analyze the internal power of your website. read more »
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Andrew Shotland shares a creative way to get SEO value out of a Facebook business page. :-) read more »
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These days anyone can label themselves an SEO and begin publishing and building an audience. At first, a few basic posts like “make sure you have good title tags” will attract readership and comments like “wow.. this is great advice! Now I’m getting read more »
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Ann says "Yes, I know there are much more great FireFox plugins but I am sharing only those I am using myself and find really useful." read more »
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This is my second natural SEO post attempting to foster FUD-free approach to search engine optimization. This time it’s about two most overused (but still effective if done wisely) link building methods: reciprocal linking and interlinking. read more »
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When you must nofollow some (paid) links to comply to Google's guidelines, Google will not use their URIs for discovery crawling. Here is how to change this unfriendly behavior. This pamphlet also provides a procedure to fake good karma despite the read more »
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Not satisfied with fooling Adwords advertisers via expanded broad matching and "free campaign optimization," Google has invented a new way to empty your wallet. read more »
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The changes to the language in the Google Reconsideration Request that were discussed on SEO Scoop back on December 3rd and on Smackdown again on the 18th, have finally gone through.

Kudos Matt Cutts! :) read more »
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There are people in the search engine optimization industry who don’t understand what an “algorithm” is. Technically, there are many definitions for ‘algorithm’ but the most universally useful definition could be phrased as “a set of rules to define read more »
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I love using sheerseo! It simply saves me hours we used to spend every week. read more »
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The 4 most common methods to optimize FLASH for search engines . read more »
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Once upon a time directories provided value to webmasters who were either looking to get new sites indexed or increase their site's link popularity or both. Now I am seeing a trend where directories are not as helpful in these two areas as they once read more »
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You've heard all the reasons businesses should be blogging but this is the biggest and best reason of all. read more »
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21 Blog post ideas for the ones that own an Internet Marketing Blog. It is normal you sometimes don't know what you write about :) read more »
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The company owns some fantastic niche travel domain names, allowing them to avoid paying high pay per click costs. While they seem to avoid the very expensive one word generic domain names (like Cruises.com), they do own a ton of great second tier t read more »
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Many people understand the value of rewriting URLs, but not exactly why they need to do it. Plus, there's more than one opinion on the main reason for a URL rewrite. read more »
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Interesting question and answer by Lisa Barone. Are there real SEO Experts? read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008