ExtravagantMedia

Creating micro-sites around your main web resource is not necessarily done for the sake of interlinking and spreading the link power. When done wisely, the strategy can aim at multiple purposes. read more »
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As they grow and mature, it will be difficult for Google to maintain their corporate culture, but not impossible. The perks of working at the Googleplex make complete and total sense. Help people forget about their mundane day-to-day worries so they read more »
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What is your brand like? What do you WANT your brand to be like? During the branding process, how might mistakes possibly be of benefit to us? read more »
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Registering a domain name is the first thing to do when starting a website. And yet even here we come across a very controversial issue: which TLD to choose? We do not want to make a mistake at the very start, so we should consider each point read more »
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Web Analytics Optimization is important too! Web Analytics are very valuable but it’s so easy for them to become useless if your not tracking what you want. Maybe your a small company and you get all excited that you have 100 visits in a day, but r read more »
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Google search case sensitive?
Do marketers now need to consider capitalization of keywords and phrases in order to determine their search rankings?

by Helen Leggatt

Google documentation relating to web search clearly states that searches are read more »
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Historically, Russell Rockefeller and his partners have been very secretive about certain proprietary technical aspects of their opt in email marketing businesses although Russ has been known to offer a limited amount of information to people in his read more »
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There are many different tools out there for SEO’s to use on a website. Each one has different features and benefits depending on how you use them. That’s why TopRank provides SEO Tool Reviews from time to time. We showcase different tools that you read more »
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The SEO industry has its fair share of detractors claiming a majority of SEO’s are everything from “snakeoil salesmen” to downright “slimy”. The best way to overcome this perception, use it to your advantage and position yourself as a reputable pro read more »
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The phrase “search engines love fresh content” is used hundreds of times every week by people answering beginners questions on SEO forums. Can you really get higher rankings just by adding new content to your static site? read more »
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With certain linking strategies under fire and others frowned on by the search engines, I thought I'd focus on what links do count and share how and where I find them. The short answer to the question "what works" is: they all do. read more »
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Marious discusses why Pilot SEO projects are aren't in the client's best interest, and alternatives to present to skittish businesses who want to test the SEO waters. read more »
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Ever wonder what the blackhat business model looks like in concrete terms? Slightly Shady SEO gives you the formulas, hard #s, tips and everything you ever wanted to know!
Edit: You'll enjoy http://sphinn.com/story/21560 too, if you liked this. read more »
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Folder depth comes up every now and again as a ranking factor (albeit a small one). The most recent mention is in a list of 22 considerations for improving natural search performance from Search Insider (written by Rob Garner of iCrossing). Some of read more »
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A very interesting post by SlightlyShadySEO (XMCP), discussing techniques that Google is likely to use to detect sites owned by the same individual, and techniques they're definitely not using.

Very insightful! read more »
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We make websites better, sticking as closely as possible to search engine guidelines. No tricks, just 8 years experience making and promoting websites. However, some companies don’t... read more »
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I love interviewing non SEO, but probably some of the most influential people about no-follow. Without very influential people the whole no follow movement would never work. So I shot a email to Matt Mullenweg, the head of Wordpress which was the fi read more »
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Great list of interview questions for SEOs. read more »
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I did a Blog Search today, expecting to see Matt's blog come up in the results. When it didn't, I dug a little deeper. I had to get pretty specific in order to narrow down the results enough to see this, but as it turns out Matt appears to be gettin read more »
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