Infomonkey

Jennifer Slegg looks at some of the reasons why company blogs are doing so poorly, and how to correct them. read more »
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Storyspinner Li Evans shows how Obama uses Social Media to rock the youth vote. Vote for Li on PA primary day. One of the most controversial SearchDay articles ever posted. read more »
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A fully optimized Local Business Profile contains a well-crafted business description, containing a unique selling proposition based on market and keyword research, domain name and email cross branding (including generic domains), authentic testimon read more »
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Mark Dykeman over at the broadcasting-brain.com brings a little humor to the table. A great look at the lighter side of social media. Brightened up my day, hopefully will brightened up yours read more »
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As social marketers we are communicators, digg is simply the path of least resistance to communicate our message. Yes, our message may be one of persuasion, but it all comes down to communication. We must speak to those who have influence, and I got read more »
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Tim Nash schools some individuals to see if they know what SEO, PPC, and more. You might be surprised by the results. But they just KNOW that the Internet is the future :) read more »
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Danny Sullivan writes, "Looks like Google's gained a new direct answer service, whois information for domains. Enter a query like whois searchengineland.com, and you'll be told when the domain was registered and expires, along with a link to more in read more »
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When Dan wrote this post I don't know if he wrote it with the intent of how it could be applied to social media marketing; but I think that if you look at 1940's propaganda and how they were able to sell the masses on their idea - you can apply some read more »
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Ann Smarty follows up on her series covering SEO branding with a look into logos of SEO companies and the messages that they communicate. read more »
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Google's position on top of the web allows them to monitor any area of growth, and give themselves the first slot for any area they want to compete in. If they are uncertain of their competitive positioning they can list a couple other competitors a read more »
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Kristen invited Jeff Quipp as a top social media dad. He discusses the 6 'Ps' of social media parenting and seems to manage the balancing act with style.
PS: This is a water cooler post, so if it doesn't belong on the frontpage, don't Sphinn it!
read more »
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Does google bowling exist?
Do you get penalized for getting 1000's of links you never looked for or asked for?
Can someone really hurt you by linking you to 1000's of bad neighborhoods?
This guy needs help, and he needs it quick. read more »
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Social media is one of the most difficult things to justify in terms of ROI because current analytics aren’t well suited to measure its data. Outside of linkbait, whose value can be measured by analogy to the link-buying market, there are no standar read more »
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Marketing: Giving authentic, compelling information to the right audience the way they want it, when they want it. That's it. I'm a simple guy. So I have a simple definition. Let's break it down. read more »
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No... I am not going to repeat the same old stories of Google Analytics and your ROI. This is just much simpler analysis using excel sheets and common logic. Of course you require to collect some data to start with. A detailed step by step approach read more »
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Official Google Webmaster Central Blog, If you're changing your domain because of site rebranding or redesign, you might want to think about doing this in two phases: first, move your site; and second, launch your redesign. read more »
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John Carcutt talks about people still placing way to much weight on Google Page Rank. He showcases some great examples on companies offering special discounted services for web pages that have a Page Rank of 5 or better. Its a good read for all that read more »
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In a recent strategy session, some colleagues and I were discussing a promotion where one position was to focus on a direct marketing approach and another position involved social media, networks and communities. Compared to direct marketing efforts read more »
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One of the first jobs I have to do as a consultant going into an SEO engagement is to debunk the myth that SEO is "free". SEO has never been, nor will it ever be, free traffic. It takes work, and that comes at a cost. read more »
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I've been doing a hell of a lot of these lately and heres pretty much how I go about it. read more »
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So hey Google care to explain why this isn’t a paid link page? Any reason you haven’t dinged the page rank of this known link seller or cut off their ability to pass page rank or anchor text? Now I’m not daft enough to believe that any of those comp read more »
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Mixx is getting even more popular with exciting features new to social media. Could Mixx become the next popular social media site? read more »
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There’s a difference between being a marketer and being a marketing innovator.

Innovation Initiatives:

* Discovery
* Strategy
* Focus
* Conceptualize
* Communication
* Implementation
* Commercialization read more »
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""It [the motto] is good PR but really it's empty because it's questionable whether shareholders will care [whether Google is evil or not]." So why is it still around?"

Bad PR move on Google's part. We as online marketers know that "Don't Be Evil read more »
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One of the challenges link builders face is pursuing links that will differentiate one site from competing sites in a way that still produces a natural ILP (inbound link profile). Backlink forensics is a method I use to see who already links to who, read more »
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