Justilien

Unbelievable post on the Official Google Webmaster Central Blog telling us to NOT use URL rewriting as it has no advantage and is too dangerous. Uh, hello?! The post itself uses URL rewriting. read more »
22 Comments     
Deb Mastaler questions the value of "fast, easy" links, and offers a playbook for article marketers: "Perhaps a better approach would be to add new, low-cost angles to old ways of linking. Find a method you've used in the past and expand on the tech read more »
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Hot ass social media tips from Chris Winfield, Justilien Gaspard, Fionn Downhill, & Jennifer Laycock. SearchEngine People's Jennifer Osbourne hits the ball out of the park with her coverage from SES San Jose. read more »
1 Comment     
The next time someone starts talking about getting reciprocal links, or dropping comments in blogs for links, or writing crap articles for links, please point them to this article by Justilien that explains how to REALLY get links! read more »
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Over the past few weeks, I've had a few run-ins with plagiarism in various forms and thought I'd take the opportunity to have a little rant about it. My hope is that by discussing it, people will become more educated about the issue and perhaps it w read more »
10 Comments     
Debra Mastaler writes, "While it's tough to control what people say, you can work to protect your reputation by registering your known brand/name with as many social media/forums/discussion sites as you can, especially the popular ones in your niche read more »
7 Comments     
I can't believe that google have come out and said they are use people's IP and Cookie data for search relevancy read more »
7 Comments     
Last month Google revealed a new crawling method that they were testing out, whereby they were filling out forms on sites that they came across, in order to help facilitate the discovery of new pages. Now there appears to be some unintended side eff read more »
5 Comments     
A marketing blunder by a Papa John's affiliate quickly spread across the blogosphere, leading to a potential PR nightmare for the entire brand. This story's got a bit of everything (but hold the anchovies): the power of bloggers to shape a story, a read more »
6 Comments     
Montreal's Gab Goldenberg has really begun carving out a name for himself. He has a strong blog @ SEOROI.com and reads and experiments relentlessly. At 21 - he's one to keep your eyes on. Quite impressive, no nonsense article. Full of gems.
(P. read more »
6 Comments     
Wiep.net does an overview of link building articles for the week. read more »
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It seems like Google are applying their penalties all over the place. Instead of manually punishing sites, they came up with all these red flags that can send your site into the depths of -60 / -300 / -950 penalty/filter. The penalties are site spec read more »
3 Comments     
Tony Adam writes "I have been inundated with communities over the last couple years and recently it has been almost the only thing I am working on lately. I have learned so much about managing volunteer groups, creating an offline community of web g read more »
1 Comment     
Links represent the largest factor of the ranking system for the most popular search engines. Yet link building can be tedious, and mind-numbing. How do you motivate your link marketers?

With the proper incentives, you can keep your link marketer read more »
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"Here are eight common mistakes companies make in selecting keywords for their campaigns." read more »
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Jeff Quipp writes, "Have you ever had a client come to you in a state of desperation, begging for help to remove a blog post that ranks for their business name, and portrays them in less than a positive light?" Jeff goes on to list 50+ social sites read more »
6 Comments     
Our industry is hot. Red hot. As such, just about every idiot who has ever coded a page of HTML will tell you that they "do SEO." read more »
4 Comments     
David Wallace provides an impressive and informative look at what is appropriate when submitting articles to social media sites. He explains proper title, description and category selection etiquette, giving clear examples and elucidating on why th read more »
2 Comments     
TopRank - Companies venturing into the SEO world are in fact, venturing into the content marketing world. It’s the reality of how both search engines and consumers will best respond to web site marketing efforts. Great content is an essential part o read more »
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We recently had a great turn out at our quarterly lunch meeting of the Virginia SEO MeetUp. The afternoon flew by as the group talked and shared ideas on everything connected to SEO. There were lots of questions on things like which conference shoul read more »
1 Comment     
Greg Meyers writes, "As you can tell by the headline of the bog post, I am a little dumbfounded by the lack of participation of high tech companies who have shaped what the Internet is today. After doing a little research, I have found two highly re read more »
5 Comments     
Justilien dispels a common myth: there are no free links. All links are paid for in one form or another. Companies invest time and money to create content and resources, and then spend more time and money to promote that content. Even if you're self read more »
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What is the hardest part of link building? Is it the massive amount of time involved in competitive research or massive time involved in negotiating space or even developing new and creative content that continually attracts links? None of these.
read more »
3 Comments     
SEORipOff.com - a complaint site where companies who have been ‘ripped off’ by an SEO firm can blast the company they contracted. So what are your views on SEORipOff.com and how do you feel niche service review or complaints sites fit in the busines read more »
6 Comments     
Jennifer Laycock writes, "The first ever Small Business Marketing Unleashed conference has come and gone and I've had a full week to unwind and decompress. When we first announced our conference last fall, I had more than one person drop me an email read more »
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