Kimota

Recently mentioned by Doug Heil, interesting discussion for SEO's. read more »
7 Comments     
With the new ICANN rules coming into effect in 2009 and the opening up of 'anything goes' TLDs, Josh suggests quite convincingly that backs are about to get stabbed and bodies are going to be fed to the pigs as the cybersquatters get the scent. read more »
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Certainly, achieving visibility in Google's search rankings can be a mystery. To help solve the riddle, USA TODAY sat down with Google's Matt Cutts, an engineer and active blogger, who has five easy tips on how to "optimize" your site so Google (GOO read more »
6 Comments     
We've all come across it - online marketing strategies that merely cost the client money or leaves untapped revenue on the table.

Here are ten straight tips to stop wasting money and achieve more conversions. Some are obvious to us experienced bo read more »
1 Comment     
Brennan White, co-founder of Pandemic Labs, discusses the meaning of "viral" in "viral marketing". Should "go viral" be conceived as a strategy or a result? read more »
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Matt Cutts has issued a warning on twitter to those who lie in their reconsideration requests to Google:

"Don't lie in a reconsideration request. Just don't go there at all. Makes Matt *angry*! Matt smash spam!"
https://twitter.com/mattcutts
read more »
7 Comments     
Authority. We all want it. Authority is sexy. Practically every blogger is chasing it in some way, shape or form. Authority brings power, respect, visibility, opportunities and loyal followers. read more »
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SEO will never be dead as long as there are businesses willing to outdo each other.

"One of the aspects of marketing is and always will be the game of one-upmanship. The 'getting one over' on the competition to increase awareness and ultimately s read more »
2 Comments     
With social media it is imperative to be very meticulous about how you tread and interact in social communities. There are unwritten laws of the land in terms of participation, voting, noise, comments, shouting, sharing, and more. I want to talk abo read more »
2 Comments     
The recent fake-news-story-as-successful-link-bait event and the surrounding firestorm has bugged me and had me thinking, which is dangerous when I'm supposed to be on vacation. Yet here I am with my laptop. The concept I can't get off my mind is th read more »
6 Comments     
There is a variety of problems with social media. I have identified the 7 mistakes that really make you look like a rookie that just learned about the Internet thingy. Don’t worry if you are making some of these mistakes, you are not alone. read more »
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Great post on what to do when inheriting a poorly managed Adwords account.

"If you've inherited a "dog" account, it could be a long, long time (like maybe forever) before minimum bids on a poor account get down to sustainable levels. It's as if G read more »
5 Comments     
Linkbait is link generating power house for online businesses, but people are using it to their advantage by building artificial stories to spoof and attract quick links. read more »
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Love him or hate him.... MM does make some damn fine posts and I agree with much of this!!

- SEO Theory and Analysis Blog - Do people really think that sneaky redirects and buying links are advanced search engine optimization? What utter crap and read more »
13 Comments     
Not only is this an interesting study of pathetic spammy campaigns, but also highlights how sock puppets in need of a stage can abuse Sphinn.... tsk tsk tsk... bad little spammers! read more »
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I daily browse tens of webmaster forums and one recent tendency I couldn’t help noticing is the astonishing number of threads talking about sudden decrease in Google search traffic. So here is a quick list of possible reasons this might have happene read more »
1 Comment     
In the past thousands of people have published articles on linkbuilding and I haven’t read one that really stands out. At Branded3 we do things a bit differently to most SEO companies and linkbuilding is no exception. read more »
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obviously the goal of your copy is to do a little bit of both, but when it comes right down to it, which ones is more important? We all know you need to consider your rankings because they can be a fantastic source of traffic, but it's also true tha read more »
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Karon Thackston shares the story of a client who begged for content rewrites when their rankings slipped and then makes a good case for why the client needed to leave the content alone. read more »
3 Comments     
Shana's getting help from guest bloggers and this is James Duthie's contribution - a great lesson on the principle of building good karma through social media and the benefits it can bring both to the submitter and the submittee. read more »
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I have no qualms about “tricking” Google.

Rewind time to when search engines were a fresh idea, and many people thought they themselves were unethical. Search engines are not invited to sites. They copy/cache content, and do whatever they can to read more »
28 Comments     
The article remains in the Google index but no longer ranks for it’s own name. Was this the right decision by Google? read more »
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When it comes to blogging, there are 13 different types of posts that bloggers have in their arsenals. Gyutae Park breaks it down. read more »
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At SMX Advanced today, at the Y & A with Matt Cutts (moderated by Danny Sullivan), Matt was asked how he feels being the “moral compass” for Google. This was in the context of the money.co.uk hoax article. read more »
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Houston we have a problem, in todays Google Webmaster Central Google confirms buying links can result in manual action being taken against you. This opens a serious loop-hole, gone are the days a link from Site A to Site B cannot harm Site B.

Wil read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
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SMX London - November 4 & 5, 2008