LanceLoveday

Something to read for the weekend: "This collection of 50 must read (...) articles embraces the philosophy behind designing websites for the ROI of it not the looks." read more »
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42 places to consider when doing keyword research, including 9 tools read more »
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I was going to use Performics for all my SEO work, but I guess that idea is over with!

Just kidding...

Google is going to sell off Performics, part of DoubleClick. Smart move Google. Hope the Performics team is okay... read more »
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At long last, Google owns DoubleClick. In doing so, the company has done something else that many people would have never believed possible. Become an SEO. That's right -- Google's in the SEO business now, selling services through DoubleClick's Perf read more »
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At last, I’ve found a way to thank Google for all the years of employment and high-quality search results. I’m going to help Google fix its 404 error page. read more »
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Look beyond the display hype, search is the high performance engine that is driving growth in online marketing spend. According to study by GroupM, the global search marketing share will be two thirds of the total online spend. read more »
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A good analysis of the benefits of paid search. read more »
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An excellent summary of a few less well known but highly useful tools for SEM professionals by Page Zero's Mona Eleissy. Turns out she knows more than just Panama like the back of her hand... read more »
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A few simple steps to help optimize your WordPress blog posts. read more »
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Clear, easy-to-implement optimization guidelines for your WordPress blog. read more »
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There definitely are some unique challenges to B2B search engine marketing when compared to its consumer counterpart. However, if you can redefine your expectations and approach to better meet the B2B audience, then you will find like I did that it read more »
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Detailed list on how to optimize your Wordpress RSS and Atom feeds. read more »
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Google Internet Evangelist Vinton Cerf (also known as one of the fathers of the Internet) spoke at WebbyConnect last week, and is on record as saying "Search Engine Optimization does not work." I cornered him in the hallway afterwards so he could cl read more »
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Daily detailed summaries of the Webby Connect 2007 conference sessions and keynote speeches, covering a wide range of online-related topics. Enjoy! read more »
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Carol Krol, of B2B Magazine, wrote an article recently regarding blended search – specifically Google Universal Search and Ask3D - and how it impacts search marketing strategies. She asked me what I thought... read more »
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I came to the odd realization recently that many of the basic tenets of SEO actually tie in interestingly well to some common euphemisms and metaphors: 'Burning Your Candle at Both Ends', 'Making a Mountain Out of a Molehill' and others... read more »
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Comprehensive list of steps to optimize your blog broken down by Feeds, Your Blog as a Whole, and Individual Blog Posts. read more »
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Stephan Spencer has an interesting post over at Search Engine Land today entitled Twelve SEO Mistakes Most Bloggers Make. Most of the article is great advice but there are two tips that I really don't agree with. read more »
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A brief look at setting client expectations for search engine rankings and SEO success. What's important for clients to understand? read more »
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I was one of those people who looked down on buying links for a long time. It just seemed wrong - and surely the brain trust at Google would clamp down at some point. I just couldn’t believe that buying your way to the top of the organic results cou read more »
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A colleague of mine who manages SEO for a rather large corporation has been invited to a 30 minute session with a representative from Google to "talk SEO".

She's not sure if it's all bunk and she'll get the runaround or if this is really a chanc read more »
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