MarkBarrera

Smart move by Google. Skype users have been hungry for a way to use the Skype service, at least with WiFi, on the iPhone since it came out, but Skype has been silent on the option. The workarounds I have found have all been duds.

Google Talk is l read more »
Discuss     
Ann Smarty has put together a short all-in-one guide to summarize what we know about SEO for URLs. read more »
3 Comments     
Every company large or small wishes for the kind of brand loyalists and promoters that companies like Apple, Webkinz, and Starbucks have. Companies pay hundreds of thousands of dollars to figure out how to attain that kind of brand loyalty, and most read more »
Discuss     
Danny Sullivan writes, "You have no privacy on YouTube. So effectively declared a US judge yesterday. And now somebody in the US government better stop grandstanding about search and privacy protection and actually get some laws enacted now. Yesterd read more »
7 Comments     
Users of Web 2.0 channels, especially social media sites, are tempting targets for subscription marketers. But you need to select channels that best fit your brand and develop a strategy keyed to those online communities. We asked a subscription mar read more »
Discuss     
Google will have to turn over every record of every video watched by YouTube users, including users' names and IP addresses, to Viacom, which is suing Google for allowing clips of its copyright videos to appear on YouTube, a judge ruled Wednesday. read more »
Discuss     
Test results proving Googlebot really has been effectively upgraded to include parsing of flash to find links. Let the flash bombing begin. read more »
3 Comments     
Jenn Osborne defines the key elements that make a site, a community. Starting with this definition and principles, it should be easier to build a community for clients or yourself as a result. read more »
1 Comment     
URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes daily all over the place as if URLs wouldn’ read more »
10 Comments     
Yes I know, it’s another FirFox related post, but this time I am going to gloat about the fact that I was right when I predicted that FireFox 3 was going to be big. read more »
Discuss     
It is greatly ironic that algorithms, the quintessential example of all that is not human, would be so fundamental to social media. Last week I wrote a post about how Google gathers user data. This week I continue by exposing how popular social medi read more »
1 Comment     
Did Firefox set a new World Record for the most software downloaded in 24hrs? Find out here........ read more »
Discuss     
[...]Go as far to the back of the index as you possibly can, because that’s where the good bad stuff usually hides. You’re looking out for malformed urls, query strings (like ?=sessionid or ?first_page etc) [...]

Rich goes on to provide a case st read more »
3 Comments     
So as most people in the marketing field know (or should know) the 4 traditional P’s of the marketing mix are:
• Product
• Price
• Place (distribution)
• Promotion
Now this model was designed somewhere in the 1940’s and has served the market read more »
Discuss     
Some people think PPC ads should be written by writers; others argue PPC people. Who should be writing PPC ads, a copywriter or a PPC account manager? read more »
2 Comments     
Michael Gray writes, "Last night I was using Google Maps to get directions and noticed a new feature, a camera icon located next to each of the steps on Google Maps. When I clicked on the icon I saw a picture of my house!" He goes on to write, "... read more »
3 Comments     
TheNanny612 didn’t think the duty of choosing an avatar would be a difficult one. After all, what is the big deal, really? An avatar simply is a picture to help members of Online Communities know who you are…. is that really such a big deal? read more »
9 Comments     
It's time to lock up your daughters, and here's why: The roving spycar of Google's Street View has been spotted prowling the mean streets of London... [photo] read more »
3 Comments     
KeyRelevance adds yet another top notch Search Professional to their growing staff of search professionals. They've snagged Matt McGee of the Small Business Search Marketing Blog! read more »
11 Comments     
With Google claiming to be able to crawl Flash sites I can't help feeling that there are some troubling times ahead .

We sat in the office today trying to look for other issues that may arise other than those that Google point out themselves.

read more »
Discuss     
Kate writes her first post at Youmoz sharing advanced tips on segmenting your analytics data to find all your broad match phrases! Sweeeeeet tutorial :D. read more »
3 Comments     
Adobe has announced a partnership with Google and Yahoo to make it easier for Flash files (SWF) to be crawled and indexed. read more »
Discuss     
Love it or hate it, Flash SEO is now going to become standard operating procedure for SEOs. Others have done a great job covering the news, but we should answer these questions before promoting Flash SEO services. read more »
Discuss     
As a bit of fun, and because I like the idea of the project, I've entered myself into the Blogging Idol contest hosted by Daily Blog Tips. If anything it should be cool to watch, I don't expect to win and won't be doing anything different ;) read more »
Discuss     
OK, I’ve had it with link building; I’m done. Tossing in the towel. Waiving the white flag, no fight left in this link ninja. Google, you win! read more »
Discuss     
Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008