RobWeatherhead

Rishil looks at Be A magpie, a new controversial twitter monetisation scheme.. read more »
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Changing a domain can be an exercise fraught with hurdles, do it wrong and it can mess up years of hard work. This post takes a look at things you need to consider when doing so. read more »
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The social media benchmark set by the US election made it memorable for more than 1 reason. Use of Twitter, Youtube, iphone apps by Obama etc goes a long way towards defining the SM path of future political campaigns read more »
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why is noone taking advantage of Orange's latest keyword seeding technique? read more »
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My thoughts on the latest Google changes to minimum bid and quality score. Will this lead to an increasing price for first page listings? read more »
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with its latest announcement is ebay set to become a price comparison site? read more »
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The recent Facebook redesign has also coincidentally doubled its available ad inventory! read more »
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my initial observations on Facebookes new facelift. read more »
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The finance comparison market has been a very lucrative and successful one over the past 5 years and it seems that Google has finally decided that it wants a piece of the pie! read more »
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Well the deals gone through! what does this mean to the market? read more »
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Is the open door policy of Facebook making it a less cool place to hang out and ultimately going to contribute to its demise? read more »
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The early bird catches the worm, but is anybody on the ball with the latest big news story in the UK? read more »
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What would the purchase of Yahoo by Microsoft mean to the market? read more »
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EA announce the launch of a free online version of one of their major titles to be supported by advertising, is this a sign of things to come in the market? read more »
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this has been discussed a lot recently due to a BBC documentary. here is a post on my blog written prior to the BBC piece. Feel free to read and share your thoughts read more »
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Google are one step closer to getting approved on the doubleclick merger after it is cleared in the US! Now its over to the EU. read more »
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Some wonderings on the personal information divulged on social networking sites, Facebook in particular. read more »
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All good things must come to an end! I’ve enjoyed the fast streaming of video content on YouTube for the past couple of years and it’s ad-free nature, but that all ends today. read more »
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BBC article on the launch of Google Sky, an extention of Google earth which allows the viewing of the sky and star constellations. read more »
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I spotted the inclusion of a google phone book listing in the main SERP today. Further investigation reveals the product is not fully operational but this is the first time I have seen this in the results page. Hints that google are testing the im read more »
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Google's Universal Search project has been well documented and for a while now it has been integrating its other properties (i.e. maps, product search etc) into the standard SERP. But whilst searching this week I noticed that once a search is comple read more »
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AS REPORTED ON WEBITPR
TradeDoubler Acquires The Search Works - The Uk’s Largest Search Engine Marketing Company - And Sister Company The Technology Works
• TradeDoubler has acquired all shares in The IMW Group, which includes The Search Works and read more »
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It has become more and more apparent recently that google has become over reliant on inbound links for determining its natural search engine listings. Analysing the websites which appear in the top positions for some of the most competitive keywords read more »
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My initial thoughts on the effect of the convergence of different results into the SERP. With the intorudciont of the new ask.com platform and Google universal search, what does this mean for advertisers? Open discussion welcome! read more »
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