Splish754

Frequently used words, or stop words, were often ignored in search engine indexing, but sometimes they can be significant to a search, like one for the opening line of a Shakespearean soliloquy, "To be, or not to be?"

If using compression inte read more »
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In your quest for inbound links, did you forget about internal SEO? I hope not! This guide explains a few different ways to use the "no-follow" attribute to make the most of your internal SEO. Thanks for the tool Google! read more »
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Blogstorm looks at the controversial issue of PageRank and attempts by Yahoo and Google to make it more relevant again in the wake of a new patent filed by Yahoo. read more »
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Chris over at 97th Floor makes a compelling case about Google indexing and ranking a site that seems to be clearly in violation of Google's TOS on several accounts. Intrigued? Read on.... read more »
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Google has been cleared to bid in an upcoming auction of coveted wireless airwaves, according to auction documents released by the Federal Communications Commission. read more »
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The phrase “search engines love fresh content” is used hundreds of times every week by people answering beginners questions on SEO forums. Can you really get higher rankings just by adding new content to your static site? read more »
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Continued coverage on the Google Directory update and the data Google let slip read more »
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Many SEOs still believe in buying existing sites and leaving the whois information alone. But if a domain expires, it appears Google knows about it and will note it in their database. read more »
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The New York Times reports that traffic to Google Maps has grown sharply over the last year, and this increase does not appear to be at the expense of MapQuest traffic. MapQuest is still generating 10x as much traffic as Google Maps.

Very Intere read more »
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Yet another robots.txt post? Nope, not really. I discuss Matt Cutt's recent "Remove content from Google" video, plus an uncommon approach that requires programming skills but rescues PageRank, and how it should work in a way that most Webmasters do read more »
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With a title like that, Mr. Tad Chef, what am I left to say? read more »
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It seems Google used their real dataset for PageRank for the Google Directory export, forgetting that they are telling their millions of users lies on their toolbar with manual penalties, which until now had no visible proof. read more »
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The beta test that began in September 2007 has ended. Google announced on the AdWords blog that "any campaign with AdWords conversion tracking enabled that has received 200 conversions in the last 30 days can now use the Conversion Optimizer." read more »
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You will be assimilated. Resistance is Futile. This is classic SEOBook stuff. read more »
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Marketing Pilgrim - So you want to get into the arbitrage game by serving Google ads on Yahoo?

If so, you have quite a few hurdles to overcome. Google’s quality team is gunning for you, countless advertisers are watching their logs, and just abou read more »
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Google’s AdWords Conversion Optimizer released generally, & they’ve lowered barriers to entry: now works with campaigns that average at least 200 conversions per month - down from 300. Also, some advertisers have reportedly experienced good results read more »
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I made this list to see how long it would take to quickly spit out the fastest ways somebody could tweak their AdWords account for an increased conversion rate…after 10 minutes I had this list. read more »
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Modern day crawlers are very intelligent, yet very naive. They can't handle everything the web throws at them with 100% accuracy. Some issues are created by technical problems, and some by webmasters using techniques in unpredictable ways. But they read more »
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Vanessa Fox gives us a first class Zero to Hero review of the birth and growth of Google's Webmaster Central blog. The ex-Googler shares the secret of the kirklandwc.com domain... read more »
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CNET reports that Google can in fact read Flash text, assesses how Google accomplishes this, and recommends we SEOs begin optimizing for it. read more »
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After working for 2 month without any success we decided to contact Google directly and here what happened: read more »
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TopRank started using social bookmarking as an active/passive content promotion method several years ago. They've also been successful at promoting a social bookmarking tool for blogs over the past 18 months or so, gathering 50,000+ links." read more »
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Michael Dorausch reminds small business owners that Regardless of your industry, invest some time in doing your homework to avoid any costly mistakes when making choices regarding an individual or firm to work with in the field of search engine opti read more »
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Tons of people have been using the Digg shout it feature lately. Some Digg users consider the shout out feature to be the most effective way to get a story on the Digg homepage. Others, however, feel that it's nothing more than an easy way to spam o read more »
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Great piece from a friend of mine, Muhammad Saleem. read more »
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