TheMadHat

"How do we bridge this gap? The question isn't how you meet us, it is how do we meet you? In a world operated by handshakes and meetings in private rooms where everyone has an agent, it's next to impossible for a startup without Nike cred to meet a read more »
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We all know your friend an mine Matt Cutts, over at the Google Web Spam team… but how exactly do they go about detecting and curtailing web spam? While there are a wide variety of tools at their disposal, historical factors are easily one of the mor read more »
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"In the world of business, lots of figures are thrown around. There’s a whole school of thought in the world of investing that only looks at a company’s financial statements and decides whether or not to buy their stock based on those numbers. The m read more »
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want to know how to sink a social media campaign? make yourself look like a total tool in your favorite social media spot? read this article and do what is recommended not to do!

special thanks to Rob Kerry for making this sphinn possible. =) read more »
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Much of the common trade knowledge in the SEO industry is factually incorrect. read more »
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Lisa explains the what is happening with A-List blogs and the fragmentation of traffic. Excellent and valid points. read more »
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I want to share 6 tips that can help you to establish a stronghold on your personal brand. Your account name accounts for more than you think. read more »
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"I am pretty sure if any of these guys wrote a “Top Six SEOs I Wouldn’t Want to Be Stuck in an Elevator With” post, I would be at the top." read more »
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streko "i hate your seo writes:" "So much debate over blackhat crap again post SMX “give it up” session. I just figured I would help everyone out and make some ways to tell if you should consider yourself a “blackhat seo”. read more »
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The time has come to announced the winners for the 2008 SEO Superlatives. But before the announcement, I’d like to thank everybody who contributed. The SEO Superlatives Committee was awesome. All you crazy guys and gals who where socializing this, k read more »
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I really hate arguments over cloaking. Like really hate them. But Rand Fishkin recently did a chart outlining the degrees of "safeness" to cloaking that in turn riled up Google's Matt Cutts in comments there. So I wanted to revisit some of the thin read more »
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"In addition to being smart, gorgeous, ridiculously talented, and pig kissing yummy, Lisa Barone is also one year older."

Happy Birthday! read more »
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"I used to hear this question from prospective clients around 3 years ago whilst heading up the SEO department at a London based marketing agency. The question was usually asked by SMEs, in the belief that either Google recommended the agencies in t read more »
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| Gonzo SEO | Put on your white hat or black hat and get back to marketing! If you don’t like the way something is, be the leader and take the steps to fight back. It’s going to be hard, and it would be a lot easier to just write about it – but noth read more »
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DK - the PubCon Poker Tournament guy - announces Think Tank 2008, an amazing networking opportunity that is guaranteed to be a great time as well. read more »
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Everything you ever wanted to know about Robots from Vanessa over at Jane and Robot. Huge and awesome. read more »
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Joost de Valk gives us his final guide to WordPress SEO. read more »
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Jonathan Hochman kicks off the first SEO Expert Series interview from SMX Advanced in Seattle, arguably the place to be for the greatest SEO expert to attendee ratio. read more »
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QuadsZilla joins the fray over white hat/black hat and SMX Advanced. read more »
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Web Analytics Optimization is important too! Web Analytics are very valuable but it’s so easy for them to become useless if your not tracking what you want. Maybe your a small company and you get all excited that you have 100 visits in a day, but r read more »
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This is my attempt at a post about what the future of the SEO and Google will be. I'll be the first to admit that some of the stuff I say is (IMO) pretty out there as far as predictions go, but I'd love to get some feedback from the sphinn community read more »
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Potentially NSFW Pic on the post, just a warning.

Reports pour in that Google plans to clean up the web of fakes which are publicized to gain attention and links. Google “Head of Spam” Matt Cutts has been cited as saying that

Google will “ read more »
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Another guest post on the trail - from my brother from down under and fellow Sphinn-a-holic James Duthie

If you became ill would your blog go into suspended animation? Or are you future proofed? read more »
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This is really sad. This trademark hungry SEO keeps stooping to new lows, but this time he gets caught in the act. read more »
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After scouring the web for Web 2.0 sites both new and old, we developed a "short list" of over three-hundred sites in forty-one categories. From there, we had some of the web's best bloggers, entrepreneurs and business people vote on winners, narrow read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008