Viking

Brian Wallace writes "Today, I gave a social media presentation for the American Marketing Association, Louisville’s monthly seminar. There was a great backdrop at the University Club, part of the University of Louisville where attendance was in upw read more »
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Web Analytics Optimization is important too! Web Analytics are very valuable but it’s so easy for them to become useless if your not tracking what you want. Maybe your a small company and you get all excited that you have 100 visits in a day, but r read more »
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Should help a lot of people :) read more »
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My company always discusses blogging with perspective clients. The fit is not always perfect and not every company should be blogging. Here are my rules for recommending blogging to a client and one perfect example of a client that absolutely shou read more »
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Discussions have ranged on emerging opportunities for search marketers that make search campaigns more effective. The exploration of search-focused content strategies, search as research, and comprehensive measurement models all address the need for read more »
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Given we just launched HatedOrLoved.com an online Social Network Community that will be coming out of Beta 1.0 into Beta 2.0 this weekend, it may seem odd that I am about to extol the virtues of what is in essence a competitors site. Yet that doesn’ read more »
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Perhaps, you are one of the many promising writers out there who write simply for the fun of it, or maybe you are of the other type who writes articles as a way of living. Regardless.. read more »
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On April 6th 2008, a gathering of 4000 people participated in the Cedar Fest street party. This was organized through a page that was created on the social networking site Facebook that promoted the event.

What could be a more perfect example of read more »
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Recently in the post I did called an “Open Letter to Google” a lot of debating went on. One thing to come out of this is that many SEOs consider the link based algorithms used by Google and other Search Engines to be so flawed that they should be do read more »
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Tom Schmitz gives a great overview of SEO, breaking down relevance versus authority and the factors that control it.

Plus he has a cool funky disco beat thing going at the beginning. read more »
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Is it still safe to use subdomains or is it better off to use a separate domains all-together? There was a lot of buzz regarding Google’s supposed change in their SERP to treat sub-domains as sub-folders of the same domain a few months ago. read more »
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Search Engine Land - By now, many B2B marketing professionals know the basics of content optimization and how to make a site search-friendly. With that complete, their focus turns to link building. While that's an admirable pursuit, it may not yield read more »
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The SEO community gets a lot of blame for Google's problems. Here are a list of solid reasons Google is better because of professional SEOs and how even the true spammers should get some of the praise for making Google what it is today. read more »
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Most people would tell you Google is not in anyway scared of Social Media, that they are capitalizing on it and buying some of the most successful examples. If we look both a decade into the past and into the future as well though a different image read more »
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Recently I published a very popular post on 20 Social Networking Sites that are good for building links. I put a lot of work into the research behind that project and isolated 20 great Social Sites that actually were useful for good old fashioned li read more »
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Currently in Beta 1.0 Hated or Loved is like Digg or Mixx with a cool twist. Rather then stories being buried they will be featured as "Hated" or "Loved" hence any story that gets a reaction will end up being featured. It is good to be loved but i read more »
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Ann Smarty shows the SEJ readers How to Organize Your Keyword Modifiers to Create Long Tail Strategy. read more »
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Search Marketing Expo

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